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How UK organisations can conquer US vertical industries effectively

of a button, by conducting research on the Internet and by finding US magazines serving targeted vertical industries. UK marketers who take the time to read these magazines can find a wealth ...

Are the 'best brands' really the best?

magazine in partnership with Interbrand, a branding consultancy. Interbrand has developed its own ... , on industry websites, and in business magazines from Fortune to Forbes. What ends up happening ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.