to remove filtersBoots readies launch of branded low-carb range
22 Dec 2004 | by Rachel Barnes
will be promoted in advertorials in Boots' Health Beauty customer magazine. In-store activity will include ...
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Retail News: Littlewoods nets Monstermob tie
22 Dec 2004
The retailer has signed a distribution deal with entertainment provider Monstermob to market its content packages through its Littlewoods Even More customer magazine. The Mob download service will be aimed at younger consumers, while Jet Set, a competition-focused offer, will target an older audience ...
SP Partnerships creates retail deals for Lastminute.com
10 Dec 2004 | by Staff,
-salon customer magazine. All customers visiting Toni & Guy through this promotional period will receive a Lastminute.com branded wishlist in the form of a postcard, and a copy of the in-salon T&G magazine ... in the magazine which outlines the range of gifts, and directs readers to a Lastminute Wishlist site . Another ...
Game plans £1m Christmas drive
08 Dec 2004
campaigns targeting women, following a successful trial last December, when ads appeared in magazines ...
Mark Ritson on branding: Best branding of 2004 - Top Shop jumble sale
08 Dec 2004
-page magazine ad can be when everyone else is using exactly the same approach and has been for the past 40 years ...
Pitcher & Piano offers free booze in mobile campaign
07 Dec 2004 | by Daniel Farey-Jones,
magazine, and the SMS and email databases will be integrated. If you have an opinion on this or any ...
Editorial: Call for sense in Tesco pre-vetting furore
03 Dec 2004
-vet the magazines it sells. While some publishers have pushed the boundaries of acceptability with their sexually
Media Forum: Is Tesco right to pre-vet mags?
03 Dec 2004
a range of magazines as possible. However, we are a family store and we have had complaints from customers with young children about some magazine covers." Should the industry in general be worried about ... the issue with a zero-tolerance approach. But magazines aren't the only products whose existence depends ...
MCBD beats three to take £17m Debenhams account
02 Dec 2004 | by Jennifer Whitehead,
of marketing at Debenhams. She told Marketing magazine this week: "Our 'Designers at Debenhams' campaign has ...
News Analysis: No sex please, we're Tesco
01 Dec 2004
The retailer has told publishers to tone down their magazine covers. Alexandra Jardine asks whether...publishers of certain lads' magazines to submit front covers for vetting prior to going on-shelf. According ... minute, concerned by the flesh count. As Tesco is the UK's second-biggest seller of magazines ... on covers and that certain magazines have been invited to send their covers for appraisal. He claims ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
