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Mazda backs CRM drive with customer magazine

07 Nov 2006 | by by Melanie Godsell

LONDON - Mazda is to launch a global customer magazine next year as part of a CRM and loyalty...and Hachette Filipacchi, will be tasked with producing a global magazine with a standardised template ... already distributes a customer magazine in several territories, although it differs in title, quality ... will be replaced by the Redwood-produced global magazine. It will be produced out of Redwood's new automotive ...

Archant revamps digital strategy as Homes24 launches

23 Oct 2006 | by by Alex Donohue

to include links with more than 80 regional newspapers and 40 county magazine titles. Homes24 uses Google ...

Rising popularity of F1 spells good news for sponsors

27 Sep 2006 | by by Beth McLoughlin

's governing body, and computer chip manufacturer AMD in conjuction with F1 Racing magazine, published ...

Mazda UK plans series of test drive events

09 Aug 2006 | by by Staff

Gear magazine in an attempt to reinforce the masculine positioning of its MX-5. If you have ...

Haymarket acquires rival car magazine Test Drive

07 Aug 2006 | by by Alex Donohue

LONDON - Haymarket Publishing has acquired Test Drive magazine from Dennis Publishing, which..., with Haymarket set to take over its subscription database and close the magazine's website . Test Drive ... to 50,113. Kevin Costello, Haymarket Magazines managing director, said: "Test Drive has been a worthy ... in the future." James Tye, chief executive of Dennis Publishing, said the car buyer's magazine market ...

Emap relaunches Car magazine with focus on website

03 Aug 2006 | by by Sarah Woods

-driven publication printed in a new 'square' format and made the magazine's online version the main source of news....The reinvented issue of the monthly magazine will be the September edition, available now, along with a redesign for Car's website carmagazine.co.uk . Emap said changes to the magazine aims to lift ... and the news section have been removed. The elements that have been stripped from the magazines ...

BMW lines up $1bn payday for Schumacher

24 Jul 2006 | by by Daniel Farey-Jones

F1 Racing magazine has discovered secret talks between BMW, which last year bought the Sauber F1 team and is currently racing as BMW Sauber, and Schumacher's manager Willi Weber about signing him from Ferrari, with which he is contracted until 2007. The seven-times F1 champion is 37 years old ...

Wallpaper unveils personalised redesign for new Ferrari Scaglietti

12 Jul 2006 | by by Alex Donohue

LONDON - Design and lifestyle magazine Wallpaper has unveiled its restyling and accessories...subtlety branded the aluminium kickplates, glovebox lid and a custom made leather pocket for the magazine ... . The magazine has also extended the Carrozzeria Scaglietti personalisation programme to Ferrari's matching six ...

The Work: New Campaigns - UK

26 May 2006

magazines in France, Italy and the UK. The print work is supported by materials at point of sale and online. ...

Pick of the Pencils 2006

26 May 2006

Bartlett Director: Daniel Kleinman HARVEY NICHOLS Agency: DDB London Category: Press advertising/magazine ...

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