to remove filtersAbsolut Vodka put up for sale in Swedish privatisation
18 Dec 2006 | by by Staff
including magazine and radio ads, which launched in mid-February 2006. If you have an opinion ...
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Soft-drink rivals fight over Santa
20 Dec 2006 | by Nicola Clark
Coca-Cola claimed artist Haddon Sundblom created Santa's image for the brand; it debuted in a 1931 print ad in US titles including National Geographic. But US company White Rock said it used a fat, white-whiskered red- and white-clad Santa in newspaper and magazine ads as early as 1915. Larry Bodkin ...
The Work: New Campaigns - The World
08 Dec 2006
Retouching: Studio Jean Luc Exposure: Magazines and newspapers in France, Italy and Japan THE LOWDOWN ...
Nestle steps up Nespresso drive
06 Dec 2006 | by by Staff
It is planning to launch Nespresso Magazine as a biannual title that it claims will have a circulation of 1.5m. The magazine will be distributed in the UK and other key European markets. Nestle is also rolling out a unique boutique-style retail concession to promote the brand by reinforcing its ...
Media News: Diet Coke backs ITV2 WAGs show
06 Dec 2006
The programme will feature 10 footballers' wives and girlfriends designing and running a fashion boutique in London, overseen by an as-yet unnamed mentor. Diet Coke will have rights to the content across magazines, radio, online and mobile, as well as sponsorship of www.itv.com/WAGS. Ad agency VCCP ...
Telegraph to launch Christmas food and drink magazine
17 Nov 2006 | by by Alex Donohue
LONDON - The Daily Telegraph is to launch a 64-page Christmas food and drink magazine, featuring...The newspaper said its festive food and drink supplement would be one of the largest of its kind it had produced, and follows April's bumper Sunday Telegraph Magazine Men's Style issue, which contained 56-pages of editorial content. Rory Bett, sales director at Telegraph Media Group, said: "A ...
The Work: New Campaigns - The World
17 Nov 2006
. The advertising also includes national magazines and TV. WORLD WILDLIFE FUND - BEAUTIFUL DAY - CANADA Credits ...
Flora rapped for misleading health benefit ads
15 Nov 2006 | by by Alex Donohue
It is the second time Flora has been ticked off by the Advertising Standards Authority for making unsubstantiated health claims this year. Flora poster and magazine ads, which showed two corn on the cobs -- one with a knob of Flora, and one without -- featured the text: "It's true, not all fats are bad ...
KFC unveils 'astro-vertisement' to promote rebranding
14 Nov 2006 | by by Sarah Woods
the space ads race. In April, Dennis Publishing's men's monthly magazine Maxim celebrated its 100th issue ...
Glenfiddich unveils integrated push for Christmas market
13 Nov 2006 | by by Sarah Woods
trip to the Glenfiddich Distillery for two. As well as the ads in national press, in-store magazines ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
