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Butlin's launches campaign to target busy mums

23 Dec 2010 | by Loulla-Mae Eleftheriou-Smith

The campaign, created by Mother, features a 30 and 40-second TV ad that will run across national television, supported by online activity and print ads placed in women s magazines. The ad shows Ludo the Dino, a fluffy green dinosaur, having fun with children and sharing experiences at Butlin ...

The Assembly picks up NetJets ad account

04 Nov 2010 | by Maisie McCabe

business and high-end lifestyle magazines, the Financial Times , and business- and news-focused TV ...

Virgin Atlantic partners Samsung for Tab launch

04 Nov 2010 | by Mark Banham

to read books, magazines or newspapers. The Galaxy Tab, a rival to the Apple iPad, operates on Google ... be promoted in Virgin Atlantic s in-flight magazine, Seatback. Simon Stanford, managing director for mobile ...

UK adspend returns to double digit growth

12 Oct 2010 | by Katherine Levy

.8%, 11% and 9.5% growth respectively. Magazine advertising also increased by 3.7% for the first half ...

Opodo refreshes site amid strategy rethink

06 Oct 2010 | by Sarah Shearman

watch TV travel programmes, 11% who read travel magazines and newspaper supplements, and 9% who respond ...

Ink Publishing takes over Germanwings magazine

05 Oct 2010 | by Katherine Levy

Ink, publisher of in-flight titles easyJet Traveller and Ryanair Magazine, has been contracted...The bi-monthly Germanwings magazine was previously published by Berlin-based company Freshmilk Creative. The title reaches a potential 1.4 million customers, 80% of whom are German. The Ink-published magazine will include travel, leisure and light business articles in both English and German in the same ...

Eurostar targets business travellers with ad push

01 Sep 2010 | by Alex Brownsell

of view of three prominent business people, including Linked-In co-founder , editor of Wired magazine ...

BA launches ad campaign to back wide-ranging sale

26 Aug 2010 | by Jennifer Whitehead

are to appear in glossy magazines and weekend supplements, and there will also be online banner ads. BA ...

Three more IPC titles now in consultation

25 Aug 2010 | by Katherine Levy

IPC Media is in consultation with up to 25 staff across three more magazines as part of the group...sales of the three magazines. Those included in consultation include Park Home Holiday Caravan ... magazines by the end of the year. The operation began last week with news that the publisher s niche titles ... , which owns gay magazine Attitude and Women s Fitness, over the sale of original lads' mag, Loaded ...

MAGAZINE ABCs: Homes sector blooms as house sales remain slow

12 Aug 2010 | by Jennifer Whitehead

Homes and interiors magazines have proven a bright spot in the publishing sector, with IPC's Ideal...Ideal Home magazine now has an average circulation of 205,659 copies an issue, up by 5 ... to the magazine being absolutely true to what it does. It s about a way of being and a way of life, not just about things to buy, and that is probably a strength in tough economic times." The only magazine falling ...

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