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Marketing and Event magazines to launch Brand Event Awards

20 May 2011 | by Staff

Marketing has teamed up with sister publication Event to celebrate the event marketing strategies of the world's biggest brands with the launch of the Brand Event Awards.

The Year Ahead for ... Magazines

14 Jan 2011

Claudine Collins fears publishers are relying on apps, so they must take time to get them right and be aware they may not make huge revenues.

Media: All about ... BBC Magazines

08 Oct 2010

Selling off the division is unlikely to be plain sailing, Alasdair Reid writes.

Media: Magazines carry on the fight

20 Aug 2010 | by Katherine Levy and Ian Darby

2009 was a year to forget. Now publishers are more optimistic after the latest ABC figures.

MAGAZINE ABCs: Consumer magazines' most innovative marketing strategies

12 Aug 2010 | by Sarah Johnson

Many magazines have diversified away from traditional advertising to promote themselves to new readers. Media Week presents some of the most innovative examples from the first six months of the year.

Media: All about ... Marketing magazines

07 May 2010 | by Alasdair Reid

The PPA needs to promote both itself and the industry.

The Years Ahead For ... Magazines

08 Jan 2010

Vanessa Clifford believes in not getting too maudlin over the state of the market as good editorial, targeted at the right people, is likely to succeed.

FT investigates advertorial complaints at business magazines division

01 Dec 2009 | by Daniel Farey-Jones

LONDON - The Financial Times is investigating allegations from journalists in its FT Business magazine division that they have been asked to write advertorials passed off as editorial features.

The Observer axes three of its monthly magazines

11 Nov 2009 | by Alex Brownsell

LONDON - Guardian Newspapers has confirmed plans to scrap three of The Observer's monthly magazine in an effort to combat daily losses of £100,000.

The World: US consumer magazines face brave new world

06 Nov 2009

With even giants such as Conde Nast forced to close titles, the glossies market needs to change radically, Ann Cooper writes.

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