11 May 2010
| by Nicola Clark
of a recent report, entitled '21st Century Woman' and published in Glamour magazine, suggest ...
importance to traditional channels such as magazines. It would seem then that any brands targeting ...
03 Mar 2010
| by Jeremy Lee
, Papadopoulos recommends that retailers should adopt a mandatory code that ensures that these magazines ...
analysis, Papadopoulos would have noticed that the lads' magazine sector has been in a downward spiral ...
the extent to which photographs in magazines that target teen and pre-teen audiences have been airbrushed ...
07 Apr 2009
The programme follows a group of interns working at glossy women's
magazine Marie Claire in New York. The national TV campaign will run on digital channels and be supported
by ads in women's magazines. The push, which was created by Comcast International Media Group,
carries the strapline, 'There ...
17 Feb 2009
H Bauer's TV Choice remained the top-selling TV guide, with a
circulation of 1,369,088, a 1.8% decline period on period. Five titles managed to increase circulation, including Radio Times,
TVTimes and All About Soap. Despite the 1.4% period-on-period increase for BBC Magazines' Radio
Times, the title ...
17 Feb 2009
Skymag, the UK's biggest magazine by circulation, has suffered a 3.3% fall, period on period
10 Feb 2009
The one-month campaign, created by Watermill London, which uses the
strapline 'One nation under a channel', will run across the national
press and magazine titles. The push will be supported by outdoor and online activity.An online
quiz, created by digital agency Delete, urges players to interact with
Blighty ...
27 Jan 2009
The creative, by marketing agency Watermill, features images such as a
shark's jaws, with the tagline 'You are here'. The posters will run nationwide on almost 2000 sites for a month. Press
ads will run both in newspapers and magazines. This activity will be supported by a TV campaign promoting ...
14 Jan 2009
First Direct is piloting a customer magazine with articles on culture and lifestyle. The title
14 Jan 2009
Yours magazine, published by Bauer Media, has launched a TV campaign targeting women over 55
14 Jan 2009
| by Fiona Ramsay
is being promoted in
NME magazine as well as NME radio and online. O2's sponsorship of Skins will flag up ...