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Women on top

of a recent report, entitled '21st Century Woman' and published in Glamour magazine, suggest ... importance to traditional channels such as magazines. It would seem then that any brands targeting ...

Jeremy Lee on Media: Unproven and unworkable

, Papadopoulos recommends that retailers should adopt a mandatory code that ensures that these magazines ... analysis, Papadopoulos would have noticed that the lads' magazine sector has been in a downward spiral ... the extent to which photographs in magazines that target teen and pre-teen audiences have been airbrushed ...

Style Network backs fashion documentary

The programme follows a group of interns working at glossy women's magazine Marie Claire in New York. The national TV campaign will run on digital channels and be supported by ads in women's magazines. The push, which was created by Comcast International Media Group, carries the strapline, 'There ...

Magazine ABCs: Stay-at-home trend fails to bolster TV titles

H Bauer's TV Choice remained the top-selling TV guide, with a circulation of 1,369,088, a 1.8% decline period on period. Five titles managed to increase circulation, including Radio Times, TVTimes and All About Soap. Despite the 1.4% period-on-period increase for BBC Magazines' Radio Times, the title ...

Magazine ABCs brief: Skymag suffers 3.3% fall

Skymag, the UK's biggest magazine by circulation, has suffered a 3.3% fall, period on period

Media: UKTV plots campaign to back Blighty launch

The one-month campaign, created by Watermill London, which uses the strapline 'One nation under a channel', will run across the national press and magazine titles. The push will be supported by outdoor and online activity.An online quiz, created by digital agency Delete, urges players to interact with Blighty ...

Media: Eden embarks on campaign to back rebrand

The creative, by marketing agency Watermill, features images such as a shark's jaws, with the tagline 'You are here'. The posters will run nationwide on almost 2000 sites for a month. Press ads will run both in newspapers and magazines. This activity will be supported by a TV campaign promoting ...

Media brief: First Direct pilots customer magazine

First Direct is piloting a customer magazine with articles on culture and lifestyle. The title

Media brief: Yours magazine launches TV campaign

Yours magazine, published by Bauer Media, has launched a TV campaign targeting women over 55

Digital & Direct: O2 lines up ties to drive youth links

is being promoted in NME magazine as well as NME radio and online. O2's sponsorship of Skins will flag up ...

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