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E-PUBLIC RELATIONS: Wired up Kids - Children are the new techno-savvy generation. So how do brands connect with them?

channels. A 'Boredom Pack', containing CDs, videos, books, magazines, cinema passes, camera, and Bassett's sweets was promoted through magazines such as Girl, Wickid, Dandy, B and the Spectacular ... also seek to speak directly to kids in the offline world, using channels such as magazines ...

FOCUS: HI-TECH PR - Zapping the new year bug problem/Consultancies are warning clients of the dangers of not being Year 2000 compliant, even while remaining inadequately prepared themselves. Peter Robinson reports

, new service Fleet Street Online provides access to online newspapers and magazines and free e ...

MEDIA BRIEFS: New Future monthly targets WAP users

Future Publishing has launched a monthly magazine aimed at WAP-enabled mobile phone users. Wap...Future Publishing has launched a monthly magazine aimed at WAP-enabled mobile phone users. Wap -Mobiles, the Internet and beyond went on sale on Tuesday this week. It has an initial print run of 30,000 and a cover price of pounds 3.50. The launch team is headed by Future group senior editor Julie Tolley ...

MEDIA: XY brings music to mobile users

magazine for Radio 5 Live. Paul Bennun, a director at the production company, said: Radio s unique ...

FOCUS: HI-TECH PR - Talking on the right lines. According to IT professionals, ISDN is now second generation technology. But companies are still working to capture the small business and consumer markets Phoebe Gay reports.

carried out by magazines such as Internet have claimed that they only reach speeds in the high 40s ...

NEWS: PR EUROPE

and regional newspaper and magazine offices by Forman Grayling. FG account director Marc Hinfelaar said he ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.