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The print ads will run in The New York Times and in target lifestyle, food and business magazines. Digital ads will feature online across US news and lifestyle publications as well as on Hulu. ...
The trial is part of the airline's "Fandistribution" programme that rewards consumers for their social media recommendations of its 777-300 Premium Economy Spaceseat. The seat, which has a hardback shell and reclines into itself, has won two design awards Wallpaper* Magazine s award for best ...
Love Home Swap ( www.lovehomeswap.com ) is launching a marketing campaign at the end of March, featuring digital, radio, and direct activity. It will be supported by press inserts across newspapers and travel, style and property magazines and will run for three months. The activity uses the strapline ...
As brands continue to pour forth websites, magazines, ad-funded TV programmes and co ... Eurostar launched its in-train magazine Metropolitan, in 2010. The publication is used as a brand ... , and aims to espouse the values of a lifestyle, newsstand magazine. Arnold contends that many airlines ...
OgilvyOne has launched the first phase of enhancements to British Airways Executive Club loyalty programme with a new visual identity, new currency and customer engagement tools including a new digital magazine and interactive map. Together with British Airways and Avios, OgilvyOne has created ...
The free app, created by digital agency Fortune Cookie, aggregates content from the web for a user s chosen destination and displays it in a magazine format. This includes images, blog posts, tweets and hotel information from ebookers, which users can share through the app. Earlier this year, ebookers ...
The messages in the inbox on Katie Sheppard's computer read, according to her, like 'a Richard Curtis script meets Cosmopolitan magazine'. In her four years at online dating company Match, its 31-year-old head of marketing has built up a sizeable hat collection - the result of attending about 40 ...
watch TV travel programmes, 11% who read travel magazines and newspaper supplements, and 9% who respond ...
of view of three prominent business people, including Linked-In co-founder , editor of Wired magazine ...
sends out a monthly glossy fashion magazine (left) as a loyalty tool, along with a supplement ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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