John Lewis catalogue backs fashion growth
29 Sep 2010 | by Nicola Clark
was previously editor of the UK edition of monthly women's magazine Marie Claire. The launch issue, out ...
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Marketers prepare for impact of Bailey childhood report
07 Jun 2011 | by Gemma Charles
of magazines and newspapers. - Banning the employment of children under 16 as brand ambassadors and in peer ... : Bailey Review Industry reaction Dominic McVey, Owner, Front magazine Covering up mags ... is a top-50 digital magazine on iTunes and meets all its family-friendly guidelines, so I don ...
PROMOTIONAL FEATURE: How mail bounced back to reach brand new heights
12 Jul 2010 | by Graham Cooper
sends out a monthly glossy fashion magazine (left) as a loyalty tool, along with a supplement ...
Start small, aim big
25 Jun 2010 | by Adam Graham and Zaid Al-Zaidy, Saint@RKCR/Y&R
music, photography, style and film held in partnership with VICE magazine. We hope that our campaign has ...
Philips follows sexy toys with hair removal
22 Apr 2010 | by Joe Thomas
, Handbag and a selection of magazines. Data was collected through a sponsored online survey, enabling ...
Asda overhauls online magazine
09 Feb 2010 | by Joe Thomas
LONDON - Asda is overhauling its online customer magazine this month as it looks to assert its...replicating the offline magazine, by primarily harnessing an online community environment. It is the first major re-development of the site since its launch April 2008. Asda's offline monthly magazine, created by Publicis Blueprint, has the largest circulation of retail magazines at over 2.5 million and through ...
John Lewis rolls out direct activity for fashion drive
14 Sep 2009 | by Joe Thomas
lifestyle magazine - John Lewis Edition. The mailer carries the strap line "Invigorate your fashion sense ...
Shop Direct tasks VCCP with rebranding Littlewoods Direct as Very.co.uk
29 Jun 2009 | by Fiona Ramsay
in the early stages. A directory and magazine will back the online shopping brand. The Littlewoods brand ...
Next to produce in-shop magazine
24 Jun 2009 | by Sarah Johnson
LONDON - Next plans to launch an in-store magazine by the end of the year as it aims to engage more...and lifestyle. Next already publishes one customer magazine, through Seven Squared, which it mails to Next ...
M&S to relaunch customer title
13 May 2008 | by Staff
LONDON - Marks & Spencer is to increase investment in its customer magazine and boost its frequency...The Your M S magazine, published by Redwood, previously appeared quarterly. The change is a ... of the magazine includes features such as 413 hot summer buys for all the family and Shopping with Delia . The magazine s cover showcases Marks Spencer s range of bikinis, modelled by Myleene Klass, who also stars ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
