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The Year Ahead...

12 Jan 2012

For Outdoor The Year Ahead For Magazines The Year Ahead For Newspapers The Year Ahead For Data ...

Review of the Year: Top 10 marketing moments of 2011

19 Dec 2011 | by Nicola Clark

The Sunday Times Style magazine starts printing festive features extolling the virtues of Secret Santa ...

CREATIVE STRATEGY: Hobgoblin's delicious strategy keeps it dark

02 Nov 2011 | by Simon S Kershaw

-Cola s magazine ads. Up to that point, Santa s demeanour, shape and costume had varied as much ...

It's not just Waitrose getting clever with data

27 Oct 2011 | by Daniel Farey-Jones

On the face of it, the department store's promise of free Wi-Fi in stores seems almost like a kindly old newsagent tolerating students grazing through the magazine rack. However, closer inspection reveals a data exchange at work. As my colleague Matthew Chapman reports, John Lewis customers who ...

Emap picks data specialist as chief executive

07 Sep 2011 | by Daniel Farey-Jones

magazine titles including Construction News and Nursing Times, is jointly owned by Apax and Guardian Media ...

Best Buy to launch customer magazine

11 Jul 2011 | by Oliver Luft

The electrical goods retailer Best Buy is to trial a free customer magazine called LoveTech...., is being produced by contract publishing firm August Media. The glossy handbag-sized magazine ... yet to decide on the frequency of the magazine, however the initial print run of the title is expected to run into the tens of thousands. The magazine will also be given away with The Daily Telegraph ...

Marketers prepare for impact of Bailey childhood report

07 Jun 2011 | by Gemma Charles

of magazines and newspapers. - Banning the employment of children under 16 as brand ambassadors and in peer ... : Bailey Review Industry reaction Dominic McVey, Owner, Front magazine Covering up mags ... is a top-50 digital magazine on iTunes and meets all its family-friendly guidelines, so I don ...

Think BR: CRM and a sledgehammered Lamborghini

01 Jun 2011 | by David Rolfe

, customer magazines - all can keep the excitement alive. A luxury brand s biggest sales tool is a happy ...

Royal Mail to offer digital watermarking system

09 May 2011 | by Ed Owen

losses from 'access' activities last year - but the move has angered both the DM sector and magazine ...

Google launches Think Quarterly business magazine

24 Mar 2011 | by Katherine Levy

Google has launched a print and online magazine "that brings together some of the world's leading

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