31 Jan 2012
| by Daniel Farey-Jones
to close its customer magazine, Sky Magazine.
Follow Daniel Farey-Jones on Twitter @danfareyjones ...
31 Jan 2012
| by Mark Lonergan, August Media
-heavy examples of brand vehicles: This Magazine for the online retailer Ocado is about time well spent ...
.
These magazines are about values, passions and benefits, not products and services. IKEA has a catalogue to do ...
portfolio alongside printed magazines, because they know that these channels are no longer mutually ...
31 Jan 2012
| by Louise Pearce, Forward
. As the programme will no doubt be rolled out across online magazines, mobile apps, tablet apps and social ...
target audience(s), we publish our content in various formats including digital and printed magazines ...
, including printed magazines, a club website, outbound emails, and a members panel.
Rebecca Hersey, editor ...
31 Jan 2012
| by Dr Nicola Murphy, River
media and marketing. So, in addition to the existing magazines, catalogues and books, it has added: website production, mobile and tablet applications, animated digital magazines, viral, video, eRM, social ...
magazine model is still included within the list of tools, but they surround these with more interactive ...
31 Jan 2012
| by Toby Smeeton, Sunday
's not about the app versus the magazine; the website versus the TV ad. Annoyingly for brands, it's about all ...
and engage consumers across many other channels and platforms, is vital.
From magazines and journals ...
is a bright, modern publishing agency, staffed with teams of highly experienced customer magazine ...
31 Jan 2012
| by Lynsey Barber
-rich experience that led to a feature-based online magazine. Open-rates increased from 5% to 32% just by changing ...
30 Jan 2012
| by Sarah Shearman
media magazine" on Facebook for its Fabulous magazine....of the weekend print edition of the magazine, which appears inside The Sun every Saturday.
News International ...
30 Jan 2012
| by Alan Mitchell
to the consumer,' notes Ben Hammersley, editor-at-large of Wired UK magazine. Yet the notion that consumers want ...
27 Jan 2012
| by Gemma Charles
(see box, page 31). It also plans to run a series of educational ads in women's magazines for the first ...
27 Jan 2012
| by Daniel Farey-Jones
, the specialist magazine group, has hired Nick King from News International as digital commercial director ...