Trading Places: This week's people moves in advertising, marketing and media
10 Sep 2010 | by Staff
Langmead is leaving the men's upmarket monthly magazine after three and a half years to join Net ...
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Beckhams get intimate in ad for perfume launch
10 Sep 2010 | by Loulla-Mae Eleftheriou-Smith
brand, EA Sports , as reported in Marketing Magazine. Intimately Beckham Yours is the fifth fragrance ...
Brand Health Check: Lynx
08 Sep 2010 | by Jeremy Lee
into a zeitgeist that venerated Loaded magazine as its scripture and required its followers to cover ...
L'Oreal launches $50m media review in Australia
17 Aug 2010 | by Katherine Levy
. This year, Fortune magazine named L Oreal as the only French company to be rated in its top 50 list ...
Petfood brand bids to raise profile
04 Aug 2010 | by Daniel Farey-Jones
Nature's Menu offers a range of high-quality petfood free from artificial colours, flavours and preservatives and includes a mix of meat, vegetables, and rice. The company sells directly to consumers through its website, as well as through pet retailers. It has previously used press ads in magazines aimed ...
P&G agrees extended Olympic sponsorship
28 Jul 2010 | by Jennifer Whitehead
P G announced its deal with the International Olympic Committee today (28 July), becoming the 11th global sponsor for London 2012, as revealed by Marketing magazine . The International Olympic Committee is still hoping to sign a 12th sponsor. The consumer giant, owner of brands including Ariel ...
P&G to be unveiled as global 2012 sponsor
28 Jul 2010 | by John Reynolds
revealed in Marketing magazine.
Birmingham woman launches first range of halal make-up
23 Jul 2010 | by John Reynolds
. The founder of the business Samina Akhter told Marketing magazine that she set up the business as she "was ...
Old Spice targets Twitter generation
14 Jul 2010 | by Daniel Farey-Jones
to GQ, he responds to the magazine's positive review of the Old Spice ads while wearing a tie ...
Global ad spend rises 12.5% in Q1
13 Jul 2010 | by John Reynolds
. Radio and newspaper ad spends rebounded with 10% and 9% growth respectively. But magazine advertising ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
