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Brands strut their stuff at London Fashion Week

with the event through sponsorship packages. At the end of the week, Vodafone and Elle Magazine will sponsor ...

American Apparel risks porn charge with latest ad campaign

The clothes store is using two pencil drawings of nudes by artist Boris Lopez, who also works for porn magazines Hustler and Barely legal. Judge for yourself if American Apparel has crossed the line. One blogger, Copyranter , referred to the new American Apparel campaign as "porny pencil illustration ...

Cosmopolitan gets Middle East edition

Cosmopolitan, the world's most-read women's magazine, is preparing to launch its first Middle East...Cosmopolitan, published by Hearst Magazines International, currently boasts 61 international ... March edition on newsstands next month, published under contract through consumer and business magazine ... s Bazaar and Esquire. A spokesman for Hearst said: "The magazine's engaging, upbeat and informative tone ...

EBay appoints creative director for fashion channel

Linett, co-founder and former creative director of Cond Nast-owned Lucky magazine, will be responsible for driving the creative vision for the company s fashion business. She will advise on the design of eBay fashion and the style of its editorial merchandising and original content. The auction ...

Helen Edwards on Branding: Snakes and Ladders

happened when business magazine Fast Company asked digital agency Mekanism to 'create a non ...

Ad watchdog bans Reebok's bum-toning trainer ads

The TV and magazine campaign received two complaints that the ads were misleading and unsubstantiated. The TV ad shows women walking, dancing, jumping, standing and spinning around while wearing ... legs and better bum with every step." The accompanying magazine ad shows an outline of a woman ...

Monocle launches winter paper Monocle Alpino

Monocle, the global business and lifestyle magazine, is launching a 72-page, colour, one...According to the publisher, Monocle Alpino will be concerned with "everything at 1,500m up". The launch comes after the magazine, which is masterminded by its founder and editor-in-chief Tyler Br l , launched a summer publication this year called Monocle Mediterraneo. Monocle Alpino will be available ...

UK adspend returns to double digit growth

.8%, 11% and 9.5% growth respectively. Magazine advertising also increased by 3.7% for the first half ...

Mother beats Publicis to New Look account

, Ireland and France in April. The ads featured on small billboards and ran alongside a magazine campaign ...

Condé Nast suffers brunt of 2009 recession

publisher, which produces magazines Glamour, GQ and Tatler in addition to Vogue, generated revenues of 106 ... for continued growth." Cond Nast rival the National Magazine Company, publisher of Harper's Bazaar and Cosmopolitan magazines, returned to profit in 2009, despite revenue dropping 13.8% from the previous year ...

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