Malibu launches VIP-themed Facebook app as part of summer style activity
23 May 2012 | by Sarah Shearman
to try partner brands, including ghd and Fake Bake. Heat magazine is sending a style team to the event ...
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Yorkie makes shift from 'not for girls' positioning with new TV ad
01 Jun 2012 | by Alex Brownsell
dismissed complaints about a Yorkie print ad running in FHM magazine using the headline "Size matters". ...
ISBA president Woods: Marketers must shape online regulation
02 May 2012 | by Alex Brownsell
after the Games." Read Campaignlive and Campaign magazine tomorrow (3 May) for further details. ...
River wins brief to publish Co-op event magazine
01 May 2012 | by Nick Batten
River Publishing has won the contract to publish a 32-page A5 magazine that will accompany The Co...entertainment for the family. The Village Magazine will be handed out to visitors at a number of Co ... and inspiring event and we're delighted to be supporting it in the publication of their magazine" Selina ... publisher for The Village Magazine and we're delighted to be working with them. They really understand what ...
The seven sins of content marketing
22 Feb 2012 | by David Benady
As brands continue to pour forth websites, magazines, ad-funded TV programmes and co ... Eurostar launched its in-train magazine Metropolitan, in 2010. The publication is used as a brand ... , and aims to espouse the values of a lifestyle, newsstand magazine. Arnold contends that many airlines ...
All Her Majesty's brands: 10 brands the Queen can't live without
07 Feb 2012 | by Staff
To celebrate Her Majesty's accession milestone this week, Marketing magazine thought it fitting
Brand Health Check: Muller
02 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
when a colleague pointed out that Muller had cover-wrapped Sport magazine. Other than a tenuous link ...
Subway's UK marketing chief on putting health and value at the heart of the brand
27 Jan 2012 | by Gemma Charles
(see box, page 31). It also plans to run a series of educational ads in women's magazines for the first ...
Marketing magazine revamps with new design, a picture cover and refreshed content
11 Jan 2012 | by Staff
Marketing magazine has revamped its look and content for 2012, including a move to a picture cover...overdue, one that made the magazine's opinion more obvious and reflects the marketing discipline ... business focus. The print overhaul of Marketing comes ahead of the magazine s new website, due later ...
Interactive: Twelve ideas for 2012
10 Jan 2012 | by Nicola Clark
and editor-at-large of Conde Nast's Wired UK magazine, says the single biggest consumer trend for 2012 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
