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Royal British Legion to revamp communications programme

02 Mar 2012 | by Matthew Chapman

-monthly print magazine and developing more digital content to raise awareness of its lesser-known work...magazine will be made "more accessible and modern" when it is relaunched from the May edition ... for the magazine and bring in new brand partners and revenue streams. Bob Gamble OBE, head of membership ...

Review of the Year: Top 10 marketing moments of 2011

19 Dec 2011 | by Nicola Clark

The Sunday Times Style magazine starts printing festive features extolling the virtues of Secret Santa ...

Marketers prepare for impact of Bailey childhood report

07 Jun 2011 | by Gemma Charles

of magazines and newspapers. - Banning the employment of children under 16 as brand ambassadors and in peer ... : Bailey Review Industry reaction Dominic McVey, Owner, Front magazine Covering up mags ... is a top-50 digital magazine on iTunes and meets all its family-friendly guidelines, so I don ...

Tories and Lib Dems lead growth list of direct mail users

01 Nov 2010 | by Noelle McElhatton

on direct mail, according to a new survey by Marketing magazine.

PROMOTIONAL FEATURE: How mail bounced back to reach brand new heights

12 Jul 2010 | by Graham Cooper

sends out a monthly glossy fashion magazine (left) as a loyalty tool, along with a supplement ...

Start small, aim big

25 Jun 2010 | by Adam Graham and Zaid Al-Zaidy, Saint@RKCR/Y&R

music, photography, style and film held in partnership with VICE magazine. We hope that our campaign has ...

Crisis calls integrated pitch

01 Apr 2010 | by Matt Williams

for Crisis. The pictures, which appeared in Hello! magazine, were taken by Jeff Hubbard, a cameraman who ...

Customer Publishing: Reaping big rewards from small print runs

12 Feb 2010 | by David Benady

Branded magazines constitute an influential marketing tool but are not solely the preserve of major...There's no doubt that a glossy, high-quality magazine bearing a brand's name can boost a consumer's interest in a product. That may be why some of the most widely distributed magazines in the UK ... magazines can be done without breaking the bank and those that take the leap tend to praise the added bond a ...

PSP Rare to create Royal Society anniversary magazine

30 Sep 2009 | by Daniel Farey-Jones

LONDON - Customer publisher PSP Rare has won a commission to create a special magazine to celebrate...Hawking and Tim Berners-Lee. The current membership numbers 1,400. The magazine, due to go out to members ... milestone." Despite the downturn customer magazines are still being launched, with the latest examples ...

PSP Rare wins TDA Teach magazine contract

03 Aug 2009 | by Daniel Farey-Jones

magazine for the Training & Development Agency for Schools, which has merged two previously separate titles...., will involve PSP Rare producing three issues a year, with work beginning immediately on the first magazine ... Teach magazine will remain at the heart of TDA's drive to attract new trainees and former teachers back ... magazine will be supported by an online version and a regular e-bulletin campaign to trail news stories ...

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