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Nike 'Nike 1948' by AKQA

The free app is an interactive magazine on the world of London sports culture, including a mix of archived material from print and new content. The app also features interactive content from local artists, writers and film-makers. Future editions of the app will be released on a quarterly basis and a new ...

Bloomberg Businessweek 'brand campaign', created in-house

of the magazine and build on its editorial and commercial strengths....The campaign, created in-house, promotes the title s new Europe and Asia editions, launching in early 2012. The campaign will run across digital screens in airports and on 48-sheet posters at rail stations. The images are inspired by topical stories in the magazine. ...

Iceland 'moulin blanche' by Beta

in the ad appears in the Iceland Christmas magazine along with the brand s website and Facebook page. ...

New business leagues 2009

View the full versions of the agency new business leagues published in Campaign magazine last year....Each week, Campaign magazine publishes the top ten agency business rankings for: creative media direct marketing digital In the attached table above, we publish the entire leagues, including agencies further down the lists. The table shows the cumulative totals for new business wins ...

British Airways 'executive club loyalty programme' by OgilvyOne

OgilvyOne has launched the first phase of enhancements to British Airways Executive Club loyalty programme with a new visual identity, new currency and customer engagement tools including a new digital magazine and interactive map. Together with British Airways and Avios, OgilvyOne has created ...

Topman 'Generation' by M&C Saatchi

Topman has launched an online cross platform magazine called Topman Generation, by M&C Saatchi...The magazine can be viewed on the web, tablets and smartphones, and was edited by the former Dazed Digital arts and culture editor, John-Paul Pryor. The film editor was Simon Jablonski and the music editor ... social media, regardless of the patform on which the magazine is being read. Topman Generation includes ...

Primetime for medialand as The Apprentice takes on magazines

Lord Sugar is to be joined by an array of medialand's finest on the BBC tonight in "the magazine...managing director at Carat for the magazine episode of 'The Apprentice'. Lord Sugar will challenge his apprentice contestants to create a "freemium" (a quality free) magazine and pitch the concept to media ... and Stylist magazines. Other senior agency executives who will appear in what promises ...

BBC Magazines appoints Geronimo for children's loyalty work

LONDON - BBC Magazines has appointed integrated agency Geronimo to develop a loyalty programme...Geronimo was appointed following a three-way pitch and has been asked to create loyalty campaigns for BBC Magazines key children s titles, including CBeebies Weekly, Dr Who Adventures and Girl Talk ... director at BBC Magazines , said: We were very excited by the creativity that Geronimo showed ...

Group M warns newspapers and magazines under threat

LONDON - Group M has lowered its forecasts for newspapers and magazines, warning that falling...for 2009 and the regional newspaper industry is expected to fall 32 per cent. The consumer magazine ad ...

Radio set to enjoy ad upturn but magazines marked down

but magazines will lose out this year, according to revised figures from ZenithOptimedia....revision for the magazines sector in 2007, from 0.1% growth to a 1% decline, in part because of the falling popularity of men s magazines such as FHM and Maxim. Next year, magazine adspend is forecast to be up 0 ...

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