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The first six months of 2007 were ones of major growth for the customer magazine industry, with a...There were 120 customer magazine launches in the first half of the year, according ... launches have already made their presence felt. The most prominent examples were the two new magazines from the broadcaster Sky: Sky Sports Magazine and Sky Movies Magazine. These titles, which ...
Not only did it lose a magazine when The National Magazine Company finally gave up on CosmoGIRL! owing to poor sales, but the top three magazines all saw their sales fall. Hachette Filipacchi's Sugar ... rapidly that a monthly magazine doesn't have the speed and agility to keep up. While it is clear ...
. Period on period, outside the "modding" sector, almost every magazine posted an increase, with only What ... it will have the most impact and best serve the consumer." Another magazine enjoying a circulation rise ... , to reinforce Autocar's brand image of being the definitive motoring magazine." However, despite the apparent ...
A magazine dedicated to shopping; what more could a girl ask for? At first glance Happy appears...The 'we love' sections will need to earn their credibility before their opinion is accepted. Surely readers will turn to the more trusted magazine brands for this advice? Happy's editorial content does not compare with the more established glossies. It is a quick read, and would only be a ...
schedule. However, competition is strong, and more beautiful magazines cost less than £2, so a cut ...
Emap is sparing no effort in its attempt to emulate the success of lads' weeklies, Zoo and Nuts, with Grazia, its groundbreaking weekly fashion title. It has £17m marketing support, a 600,000 print run and a competitive £1.50 cover price. It is not just the weekly frequency that marks it out as different....
Magazines have managed to thrive in a tough climate because they have not lost sight of the core..."Recession? What recession?" booms the voice of one magazine head as he's quizzed about how he's managed to make his business recession-proof. Certainly, bulging magazine shelves with new titles ... as good as they seem? Have magazines introduced new revenue streams to paper over gaps in advertising ...
Customer magazines from some of the UK's biggest retailers shone in the latest ABC figures...In fact, in the top 100 circulations, the six highest-placed titles were all customer magazines ... in the number-one spot - Sky the magazine retained its crown with a circulation of 6 ... -TV market. John Brown Citrus Publishing, the publisher of Sky the magazine, can expect more success ...
The teen magazine Audit Bureau of Circulations figures, as they stood in December 2007, make...-selling teen magazine in the 80s. Of the titles left, the market leader Sugar, published by Hachette ... , the publisher of Sugar, says: "The teen market continues to be tough. Sugar has led the magazine market ... of the few tweaks we have made to the magazine so far." However, if you're the publisher of BBC Magazines ...
The customer magazine sector experienced something of a boom during 2007, with more launches from...Eight of the UK's top-ten consumer titles are now customer magazines, with the top seven titles in the market all customer titles. Some 33 of the top 100 consumer titles are customer magazines, which ... the likes of John Lewis, ASOS.com and Ford. In addition, established magazines, such as the rebranded number ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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