28 Apr 2009
| by Ed Kemp
Manchester United's footballing success has been well documented. Off the field, its performance ...
, while its debts increased from 604m to 649m. Manchester United is widely considered to be a well ...
. Last week, Manchester United was forced to cut its season-ticket numbers. This followed an OFT probe ...
14 Feb 2011
| by John Reynolds
Manchester United has secured a seven-figure sponsorship deal with DHL, the logistics company....of United platforms.
These include digital advertising on perimeter boards, matchday programmes, branding on the club website, and at events hosted at Old Trafford.
DHL will also work with the Manchester United ...
for the distribution of United's range of merchandise, including match programmes and shirts, across the world ...
01 Nov 2011
| by Sarah Shearman
Manchester United is building its own branded global social network and media outlet, with the aim...to design and build a digital platform that will provide a network for Manchester United fans worldwide ...
. The Manchester United Facebook page has attracted 20m fans in the year since it launched.
The platform ...
with the club s fans and tap into Asian markets, where Manchester United has a strong following and smartphone ...
01 Sep 2010
| by Mark Banham
Sponsorship consultancy Synergy has appointed former Manchester United and Reuters strategist...relationships at Manchester United. More recently, he was involved in two start-up companies, luxury brand ...
03 Jun 2009
| by Ed Kemp
LONDON - Manchester United has unveiled US risk management firm Aon as its shirt sponsor in a four
14 Aug 2009
| by Amy Golding
LONDON - Betfair has teamed up with football club Manchester United to become its official betting...-year deal. As part of the contact, Betfair will use the Manchester United logo in marketing activity. One ...
will earn 1,000 for the Manchester United Foundation. The betting firm has also launched website www.betfairfootball.com , which will include content from Manchester United players. The news follows its rival 118Bet ...
31 Jul 2009
| by Staff Marketing
LONDON - Manchester United fans have created a mock up of a poster campaign run by Manchester City...Manchester City signed the player for 25m once his loan contract had expired at Manchester United and promptly created a poster with the words 'Welcome to Manchester', a dig at their rivals who are technically based outside the city. The poster riled Manchester United manager Sir Alex Ferguson who called city ...
07 Apr 2010
| by Joe Thomas
LONDON - Betfair, the betting community, is offering Manchester United and Manchester City fans...on the site, where visitors will be able to rate each poster. The campaign is open to all City and Manchester United fans until 10 April. Matthew Booth, head of UK marketing at Betfair, said: "City versus United ...
debate and further increase the anticipation for what should be another fantastic Manchester derby." ...
22 Aug 2011
| by Daniel Farey-Jones
Manchester United are to have their training kit sponsored in a deal with logistics company DHL...for Manchester United's game against Tottenham tonight (22 August), but a source close to the club said the two ...
on the exact nature of the deal, though DHL said it would be releasing a statement shortly and Manchester United are expected to release their own statement at 2pm.
DHL's relationship with Manchester United ...
18 Jan 2010
| by Joe Thomas
LONDON - Steven Falk the former director of marketing at Manchester United Football Club, has.... During his time at Manchester United, Falk was responsible for the shirt sponsorship deal worth 24m per ...
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Falk, who worked at Manchester United between 2001 and 2009, left the club in October to set up the new venture. Star Sports Marketing ...