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The pack includes a personalised mock driving test report complete with mini clipboard. It is designed to look like an instructor s marking sheet and the personalised report is printed with a realistic looking handwritten date, time, ticks and signature. ...
RAINEY KELLY CAMPBELL ROALFE/Y&R...Alison Hoad vice-chairman Mark Roalfe executive creative director ... 2 Number of staff n/s Rainey Kelly Campbell Roalfe ... -up. At the start of the year, Mark Robinson, a former marketing director at JWT, was appointed the worldwide head ...
LONDON – Rainey Kelly Campbell Roalfe/Y&R has unveiled a TV campaign to support the launch of Marks...charge card as part of a rebranding of M&S's financial services offer, to be called Marks & Spencer Money ... from Marks & Spencer. Use &More everywhere and earn reward points to treat yourself at Marks & Spencer ... being able to reward themselves on products and treats they love at Marks & Spencer -- the 'That's Amore ...
As the mobile market expands, Caroline Worboys says that despite its growing popularity as a marketing medium, brands should take care engaging in mobile conversation with consumers.
LONDON - Rainey Kelly Campbell Roalfe\Y&R was last night awarded the Grand Prix at the IPA...The award recognises the campaign's success in turning around the fortunes of the high street brand. The campaign helped revitalised the Marks Spencer at a time when it was under immense pressure and its future was being questioned. DDB London was awarded the Effectiveness Agency of the Year ...
and brand positioning; I've got $33m and an ocean of unsold orange juice to prove the point. Mark Ritson ...
LONDON - Proximity London has appointed Mark Hancock to the role of strategy director....: "Proximity London has a proud heritage of delivering world-class planning capability and Mark was the obvious choice to continue this legacy in the role of strategy director. "Over the past 15 years, Mark has ... for many of our leading clients. "In Mark and Kevin, we have a senior planning team that will keep ...
LONDON - Mark Modesto, the president of DraftFCB in Chicago, is to fill the newly-created role...His job will be to work closely with DraftFCB s management teams in New York, Chicago, the West Coast and Canada and to build closer ties between them. Modesto will report to Laurence Boschetto, the DraftFCB chief executive and president. Boschetto said: "Since our 2006 merger, Mark has been an advocate ...
First Direct, the UK s largest direct bank, is marking its tenth anniversary by introducing a new...First Direct, the UK s largest direct bank, is marking its tenth anniversary by introducing a new brand positioning. Using the strapline What s Next ... , it positions First Direct ... of free films on subscription channel Film Four to mark its tenth anniversary. Directors Firsts ...
Troubled retailer Marks s financial services arm is to embark on an aggressive customer...Troubled retailer Marks s financial services arm is to embark on an aggressive customer acquisition campaign based on a deal with two leading data providers. This week it signed up Equifax and Claritas to pool their databases, providing Marks s five million existing customers will be profiled ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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