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media planning and buying account after a final shoot-out against market intelligence agency EI.-...and national marketing teams will be able to lean on the work produced by UM International. Eddie Bowman, global marketing director of Ernst Young, said: "We were particularly impressed with the quality of UM ...
. The consolidation process was led by Tom Wyse, the head of media at Paddy Power. Search and affiliate marketing ... agencies across international markets as it looks to expand into Europe and beyond. M2M will continue ...
and Channel 4. John Nichols, the head of marketing at Nokia UK, said: "This partnership is another example ...
for the agency for 11 years in roles including client services director, new-business and marketing director ...
of customer relationship marketing at ITV, is joining the Broadcasters' Audience Research Board as its chief
of group commercial and marketing director at Johnston Press.
. That's an understandable addition to a marketing plan. But that's not how people use Facebook ...
intruded on by tea-swilling giants. According to Adrian Mooney, the vice-president of marketing EMEA ... differentiate" Tetley in the crowded hot-beverages market. We just hope those nostalgic little Tea Folk don ...
So, farewell, the Newspaper Marketing Agency - and hello Newsworks. At first sight, the new handle features too many Ws in close proximity to be an aesthetically appealing proposition. But we will all get used to it sooner than we think. At least we've been spared the efforts of the sorts of branding gurus ...
more options to a business marketing challenge. Clients need grounded insight based on clear ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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