03 Apr 1998
| by MARY COWLETT
partnerships between their corporate
reputation and so-called good causes.
Cause-related marketing ...
first started as a marketing initiative
but now is in its seventh year and is very much a corporate ...
of corporate marketing for mental health charity MIND says
that while companies are happy to make corporate ...
12 Jun 1998
| by NICK PURDOM
. Around half the companies in the Marketing
telemarketing league top 45 increased turnover by more than.... Around half the companies in the Marketing
telemarketing league top 45 increased turnover by more than ...
partners.
Calvert recommends searching for agencies that are members of the Direct
Marketing ...
to do.
David Walsh, managing director of Golley Slater Telephone Marketing,
part of the group ...
03 Aug 2001
BRUSSELS: Hill & Knowlton Brussels has launched a marketing policy
taskforce to provide counsel on the regulatory and communications
environment for advertising, sales promotion, sponsorship and direct
marketing. The launch of the taskforce coincides with a review by the
European Commission of how marketing ...
14 Dec 2001
TECHNOLOGY: Tech PR firm AxiCom, led by MD Julian Tanner, has
joined forces with Oxford-based direct marketing agency JHBS to provide
a more complete promotional and sales service for UK and European tech
companies.
...
27 Sep 1996
surf circuit event. The cider brand is
hoping to reach the 18-25 target market via its association...Merrydown has teamed up with the campaigning group Surfers Against
Sewage (SAS) to sponsor its surf circuit event. The cider brand is
hoping to reach the 18-25 target market via its association with the
competition which runs until the end of November at beaches across
Britain.
...
07 Feb 2003
there was still a market for a magazine targeting young men on the back of the success of films such as Lord
03 May 1996
| by MICHAEL KAVANAGH
The Grayling Group has landed a pounds 250,000 pan-European account with
corporate on-line services provider Scitor.
The agency will help promote a range of business-grade electronic
networking services aimed at multinational business customers.
Carol Forrest, Scitor s marketing ...
01 Sep 2000
| by JULIETTE GARSIDE
, put together by a team including a PR professional, a
journalist and a marketing specialist, can ...
05 Jun 1998
| by MARY COWLETT
of Cityscreen with marketing communications agencies,
as an exclusive vehicle to reach high consuming ...
.
Results
Cityscreen marketing manager Vicky Grinnell says: The sales force have
received a ...
30 Jan 1998
| by MAGGIE BROWN
on the inside pages. The Mirror s marketing push was
supported by a big TV campaign, which alerted my children ...
in include a branding campaign and
marketing.
The real problems with the MacKenzie as saviour line ...