How not to overstep the mobile mark
29 May 2008
As the mobile market expands, Caroline Worboys says that despite its growing popularity as a marketing medium, brands should take care engaging in mobile conversation with consumers.
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Marks & Spencer and Unilever top ethical league
27 Apr 2007 | by Joanne Payne
LONDON - Marks & Spencer has been named the brand making the most progress in an global ethical
Mark Booth steps down at BSkyB
27 Apr 1999
- Mark Booth, the chief executive of BSkyB, has quit less than three weeks after the company failed...- Mark Booth, the chief executive of BSkyB, has quit less than three weeks after the company ... Murdoch and Jerome Seydoux, the BSkyB chairman, among its members. Seydoux said: I regret Mark Booth ... like to thank Mark for the brilliant job he has done at Sky, leading the most successful launch ...
Mark Booth steps down at BSkyB
27 Apr 1999
- Mark Booth, the chief executive of BSkyB, has quit less than three weeks after the company failed...- Mark Booth, the chief executive of BSkyB, has quit less than three weeks after the company ... Murdoch and Jerome Seydoux, the BSkyB chairman, among its members. Seydoux said: I regret Mark Booth ... like to thank Mark for the brilliant job he has done at Sky, leading the most successful launch ...
Essence appoints Mark Griffiths to new creative role
09 Mar 2010 | by Joe Thomas
LONDON - Essence has appointed Mark Griffiths to the newly created role of creative director
Euro RSCG hires Leagas Delaney's Mark Gerrard
15 May 2008 | by Darren Davidson
LONDON - Mark Gerrard, head of client services at Leagas Delaney, is leaving the agency after 12
Question mark remains over TNS-GfK merger
04 Jun 2008 | by Ben Bold
LONDON - The prospect of a merger between TNS and GfK hangs in the balance following the news that TNS shareholders were last night holding out for a higher offer from Sir Martin Sorrell's WPP.
MSN bolsters trade marketing position with new role
20 Jun 2006 | by by Joanne Oatts
LONDON - Alex Marks, formerly of digital media agency i-level, has joined MSN as head of trade...Marks' focus in the newly created role will be across multiple platforms including the newly launched Microsoft Adcenter and Windows Live. Marks said: "It's a very exciting time to join MSN, with the portal driving the online advertising industry forward through its innovation and developments. Marks ...
Bigmouthmedia appoints Hardy as head of sales and marketing
01 Dec 2008 | by Staff
LONDON - Bigmouthmedia has appointed Marks & Spencer Money's former head of online marketing, David...of the strengths of the Bigmouthmedia operation and its plans for the future." Before joining Marks Spencer ...
Boots replaces M&S as most reputable UK company
05 May 2010 | by Joe Thomas
LONDON - Alliance Boots has replaced Marks & Spencer at the top of an annual ranking of UK...'s and Tesco. John Lewis Partnership also ranks higher than Marks Spencer and Debenhams, while ... Cadbury Christie's John Lewis Partnership Marks Spencer Group Debenhams William ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
