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MediaCom wins Mars/Wrigley media account in Canada
30 Mar 2011 | by Arif Durrani
MediaCom Canada has won the traditional and digital media responsibilities for all Mars/Wrigley...lost a consolidating media buying review of the Mars/Wrigley business to Publicis Groupe ... at the start of the summer, to handle the new $500m Mars/Wrigley media account. It marks the second major ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
