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Mars-Wrigley reviews £80m UK media buying business
02 Sep 2009 | by Arif Durrani
Mars-Wrigley has launched a review of its estimated £80m media buying business in the UK, currently...of the summer to handle the new $500m Mars-Wrigley media account. Similar local market reviews are set to roll ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
