Search results for Martin Sorrell

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Sorrell teams up with Lord Mandelson for international consultancy launch

to launch an international consulting firm backed by Sir Martin Sorrell's WPP marketing services empire....a minority stake in CHI Partners, of which Lord Mandelson was a director. Sir Martin Sorrell ...

Will users' dislike of brand interruptions make it hard to monetise social media? The Marketing Society Forum

Speaking at the Royal Television Society Cambridge Convention last week, Martin Sorrell expressed...YES - SALLY COWDRY, MARKETING AND CONSUMER DIRECTOR, O2 I don't think it's quite as clear cut as Martin Sorrell makes out. I agree that brands that attempt to interrupt social interactions with commercial messages will get into trouble. That's not to say that brands cannot have a role in social media ...

James Martin fronts iPlayer push

LONDON - Chef and TV presenter James Martin is starring in a campaign to promote the BBC's iPlayer

Government considers central marketing department

executive Sir Martin Sorrell and Aviva chief marketing and communications officer Amanda Mackenzie are among ...

Aston Martin partners with Toyota to launch supermini car

LONDON - Aston Martin is to launch a supermini commuter vehicle in partnership with Toyota....technology used in Toyota's iQ vehicle. The Cygnet will be built at Aston Martin's global headquarters ... time for Aston Martin to take this first bold step to embark on this special project,' said Aston Martin chief executive, Dr Ulrich Bez. This concept - akin to an exclusive tender to a luxury yacht ...

Microsoft poaches Samsung marketer Martin-Cruz

Samsung's European marketing director Mikah Martin-Cruz has joined Microsoft as chief marketing...Martin-Cruz will join in October and will be based in London, reporting directly to Ashley ... team of twenty people covering consumer marketing in the UK. Martin-Cruz joins from Samsung, where he ... also held senior positions at BT Entertainment, Viacom and Warner Brothers. Martin-Cruz said: "The ...

Hewlett-Packard appoints Martin Homlish as CMO

Hewlett-Packard has appointed Martin Homlish as executive vice-president and chief marketing

Camelot managing director Martin Pugh exits

Martin Pugh, the managing director of Camelot UK Lotteries, has left his role at the Lotto operator

EDF Energy promotes head of brand Martin Stead

EDF Energy has promoted head of brand Martin Stead to consumer marketing director, and hired RKCR...producer of low-carbon electricity. I would also like to pay tribute to Martin for his innovative ...

Mark Ritson on Branding: the Aston Martin Cygnet is a brand abomination

Aston Martin's alliance with Toyota is a U-turn that can only damage the classic British marque....Martin Cygnet. As the picture above reveals, this is a very different kind of Aston Martin. For starters ... . Nor does it look like an Aston Martin. Not surprising, really, given that it is based on a Toyota ... . According to Aston Martin's chief executive, Dr Ulrich Bez, the Cygnet will 'apply Aston Martin design ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.