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Mastercard 'cross border' by McCann London

12 Jul 2010

Mastercard has launched a campaign to remind holidaymakers that Mastercard is the key to moments...The creative work consists of five executions which aim to communicate that MasterCard is the best way to to treat yourself to something indulgent. Press ads will appear in national and global press, whilst airport travel routes such as the Heathrow and Stansted Express will host train card ...

Paper Round (16 February) - Which clients are advertising in the national press?

16 Feb 2011 | by Sarah Johnson

Larry the Downing St cat gets his first mention in an ad while MasterCard and HMV are first...Whiskas wishes Downing Street s new cat Larry "good luck" in his new home, with an ad in the Daily Mail and The Sun promoting the brand s partnership with Battersea Dogs and Cats Home. Brit Awards sponsor MasterCard takes out an ad in the Daily Mirror highlighting its "something for the fans ...

Christmas shoppers drawn to 'theatre' of high street, claims report

22 Dec 2011 | by Nicola Clark

, with a semi-clothed model topping up her tan." Christmas shopping in numbers MasterCard research ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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