05 Jun 2007
| by Jacquie Bowser
LONDON - MasterCard has launched a multimillion-pound cross-media campaign to target travellers...at raising awareness of MasterCard s international acceptance. The second phase will focus on the brand s Priceless message, with 10-second television spots tailing in the breaks with the brand ads. MasterCard ...
people paying with MasterCard on American Airlines flights will get 50% off the flight price ...
18 Jan 2011
| by Loulla-Mae Eleftheriou-Smith
MasterCard is paying a multimillion-pound sum to brand the wallets for Transport for London...when they purchase an Oyster card.
MasterCard is keen to promote its contactless payment system ...
has not announced when this system will come be introduced.
Hany Fam, president of MasterCard's UK ...
convenient way of accessing London's transport system.
"But we believe that MasterCard PayPass can offer ...
15 Mar 2010
| by Joe Thomas
LONDON - MasterCard is set to launch a nationwide competition for a fan to become the 23rd...Sponsorship, which handles MasterCard's Barbarians sponsorship account. Ben Rhodes, vice-president, head of brand and sponsorship marketing UK/Ireland at MasterCard, said: "As Barbarians Match Sponsor and title ...
they love. "The Be Number 23 promotion is a unique opportunity for MasterCard cardholders to meet ...
14 Nov 2008
| by Staff
LONDON - Ryanair is launching a branded pre-paid MasterCard that will offer cardholders discounts...The card has been launched by Ryanair in partnership with M-Cube, which specialises in pre-paid schemes. People signing up will be offered two Mastercards, one that works in euros and the other in pounds, and are encouraged to use them with the promise of cash back of up to 20% on purchases from ...
06 Aug 2008
| by Staff
LONDON - Global payment services company MasterCard Worldwide has appointed MRM Worldwide to lead...-style travel website, www.pricelesstravel.co.uk, created by MRM Worldwide to support MasterCard's corresponding ...
in the weeks leading up to departure. A similar iGoogle widget is planned. MasterCard has also teamed up ...
information. MasterCard UK marketing vice-president Ben Rhodes said of the initiative: The digital space ...
30 Nov 2009
| by Alex Brownsell
LONDON - Ryanair is to make MasterCard Prepaid cards the only form of free payment for consumers...method with the carrier, but from 31 December that will switch to MasterCard Prepaid cards. Visa Electron will now carry a 5 administration charge. Ryanair claims that MasterCard Prepaid cards are more widely ...
11 Oct 2011
| by Loulla-Mae Eleftheriou-Smith
Ryanair, the low-cost airline, launched its branded pre-paid MasterCard "cash passport" to UK...with Mastercard about joint marketing activity for the European launch.
The card allows consumers to avoid ...
23 Mar 2007
| by James Hamilton
director. He will work on the agency's MasterCard and American Airlines accounts.
24 Feb 2011
| by Alex Brownsell
year, through a partnership with payment brands MasterCard, Visa and American Express....this technology."
Hany Fam, president of MasterCard UK Ireland, added that the announcement ...
wallets .
Visa and MasterCard have centred recent marketing on the benefits of contactless payment ...
20 Feb 1997
| by ANNA GRIFFITHS
and
MasterCard spent six-figure sums on AdRail sites....Maiden AdRail, the railside outdoor advertising concession held by
Maiden Outdoor, gained more than 40% of its gross ad revenue from new
advertisers last year. Advertisers such as Camelot, Eurostar and
MasterCard spent six-figure sums on AdRail sites.
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