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MasterCard has announced it is to renew its sponsorship of the Uefa Champions League for a further...partner until the end of the 2014-15 season. MasterCard said it would use the extended deal to place a ... MasterCard online store. The brand said it would look to offer "bigger and better" experiences for fans ... around the tournament, in particular through its 'Witness History' Facebook page. A MasterCard ...
MasterCard is to launch a new digital wallet service, which it claims will offer consumers...MasterCard will debut PayPass in the UK, US, Canada and Australia in the third quarter, with a ... companies, including most recently O2 last month , have recently unveiled "wallet" services. MasterCard ... store of the payment industry. Marion King, MasterCard UK and Ireland president, said: "The current ...
MasterCard is to extend its sponsorship of music awards ceremony The Brits through a partnership...the event. In the run-up to the ceremony MasterCard is running pre-roll ads against videos from all ... was negotiated by MasterCard's media agency UM London. Tom Connaughton, head of programming at Vevo, said: "We ...
MasterCard has appointed Frank PR to exploit the brand's UEFA Champions League sponsorship....MasterCard has appointed Frank PR to exploit the brand s UEFA Champions League sponsorship. The pan-European brief will see Frank support MasterCard initiatives around the tournament, thought ... in a four-way competitive pitch that included former incumbent Weber Shandwick. MasterCard recently ...
MasterCard is to roll out the next phase of its 'Priceless London' campaign, with activity centring...As part of its three-year deal with the Southbank, MasterCard will sponsor a summer-long series ... Udderbelly comedy festival sponsored by E4. MasterCard is also sponsoring the 'Priceless London ... , with Moscow and Paris to follow later this year. In London, MasterCard has tied up with attractions ...
MasterCard has rolled out a campaign promoting its sponsorship of The Brit Awards, offering...and social media activity. Shaun Springer, head of brand and sponsorship, MasterCard UK Ireland, said: "MasterCard is evolving from a brand that celebrates 'Priceless' moments, to one that enables 'Priceless' experiences, thereby bringing additional benefits to choosing to use MasterCard and building further emotional ...
MasterCard is understood to have appointed Kaper to handle a consumer PR brief....relaunches MasterCard's long-term 'Priceless' marketing campaign. This follows the appointment of Rose ... handles MasterCard's public affairs work and is understood to have handled a number of consumer projects ...
MasterCard is poised to appoint a PR agency as it prepares for a major consumer PR drive....with exclusive 'experiences'. The 'Priceless Cities' campaign relaunches MasterCard's long-term 'Priceless' marketing campaign. MasterCard head of comms for UK and Ireland Doyel Maitra confirmed that the pitch ... MasterCard's public affairs work and is understood to have handled a number of consumer projects. ...
with MasterCard on its 'Priceless London' programme. The partnership will see Bookatable.com offer MasterCard ...
He replaces Jon Tipple, who moved to McCann's sister branding agency FutureBrand earlier this month. Reporting to the group's chief strategy officer, Nikki Crumpton, Izbicki takes charge of the 15-strong planning department and will be the planning lead on the agency's MasterCard account ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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