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. THE MARKETING VIEW "The absence of Apple is once again the elephant in the room, writes Matt Chapman ...
The mobile handset manufacturer, once the market leader, is pouring fresh investment into its marketing in a drive to gain a foothold in the smartphone market.
are people who have genius mathematical minds like Matt Damon's character in Good Will Hunting ...
Vexed Digital, the digital agency launched by ex-Good Technology founder Richard Davies, has acquired the mobile specialists Future Platforms for an undisclosed sum.
Augmented reality increases sales conversions and perceived price points of products, writes Matt...an intriguing technology and it s a tool that switched on sales people should take advantage of. Matt ...
The agency will form part of an integrated offering with the other Aegis Media agency networks, including Isobar, Carat, Vizeum and iProspect. Christopher Smith, Tim Dunn and Matt Jones, who have all been recruited from the mobile and digital communication specialist Mobile Interactive Group, will run ...
to Matt Brittin, and the company has moved well-beyond plain search; Howe is now keen to spread a message ...
the balance on gift cards will be added over the next few weeks. Matt Miller, co-founder at Ustwo, said ...
to harvest its potential, according to Matt Brittin, managing director of Google UK and Ireland.
of DFS (6.6%) and Argos (5.5%), according to Verdict Research. Matt Piner, senior retail analyst ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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