Search results for Matt Shepherd-Smith

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'Generation flux' marketers consider alternative career paths

in marketing without following the traditional route of obtaining a degree and then a graduate placement. Matt ...

Whitehouse Consultancy appointed to fight VAT on sports drinks

The Whitehouse Consultancy has been appointed by a newly formed alliance of sports nutrition businesses and consumer groups to lead a campaign against the introduction of VAT on some sports nutrition drinks.

Trading places: this week's people moves

Matt James steps down as managing director of Starcom and McCann London hires Rob Doubal and Lolly..."breakthrough innovation" and brand building throughout its global operations. ( Marketing ) Media Matt ...

Starbucks gets friendly with animated spot

The campaign has been conceived by Abbott Mead Vickers BBDO copywriter Matt Welch and art director Simon Welch. The 60-second ad will run during Channel 4's 'Big Fat Gypsy Weddings', having already been pushed out to Starbucks' 530,000 Facebook fans and 15,400 Twitter followers. As an animation ...

Trading places: this week's people moves

Networks UK and Ireland as its vice-president of marketing, creative and publicity. ( Campaign ) Matt ...

Lucozade Energy launches cola variant

. Matt McKie, brand manager at Lucozade Energy, said: "Lucozade is becoming renowned for launching ...

Gatorade picks Iris for integrated work

Gatorade, the Pepsi-owned sports drink brand, has appointed Iris to its UK integrated advertising account.

Publicis snatches £8m Nescafé account from McCann

Nescafé has appointed Publicis UK to handle its £8 million advertising business in the UK and Ireland.

Agencies to pitch for Gatorade brief

Gatorade, the PepsiCo-owned sports drink, is looking for an agency to handle its below-the-line marketing activity in the UK.

Pepsi picks CHI for new energy drink

PepsiCo has appointed CHI & Partners to handle the launch of an energy drink in the UK, after a pitch.

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.