Search results for Matt Shepherd-Smith

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OPINION: Marketing Society - Luck of Magic 8 Ball can't match examining data

Measuring marketing campaigns needn't be magic. On my desk is a Magic 8 Ball, which, I was reliably informed, could answer all my questions about the future.

OUTDOOR SHOWCASE: Advertisers are employing increasingly eye-catching methods of reaching their audience

. Matt Fuller, account manager for Sony Music at Manning Gottlieb OMD, says the advertising in the run ...

AGENCY 2003: Media Agency of the Year - Best of the rest

; and Naked Ambition, headed by former Mediaedge:cia managing director Matt James. The agency's reputation ...

MARKETING MIX: Pen portrait - Ian Millner, Iris

-conscious, direct and very 'different'. Matt Foulk, business development manager at Iris, says: Ian has a ...

Kuoni to support offering with £1m broadband sites

ISPs to promote the sites to users and it will also e-mail customers. Kuoni e-commerce manager Matt ...

MSN picks global marketing chief for Google battle

, reach and subscriptions. Group marketing manager Matt Whittingham is head of information services ...

SERVICES HELPLINE

. Plastic cards can be manufactured to a range of thicknesses in matt or gloss laminations. Additional ...

MSN picks global marketing chief for Google battle

, reach and subscriptions. Group marketing manager Matt Whittingham is head of information services ...

ADWATCH: Abbey promises to turn personal banking upside down

as part of a widespread refurbishment. Matt Shepherd-Smith, joint managing director at TBWA\London, says ...

NEWS BRIEF: Bernard Matthews hires Matt Pullen

Bernard Matthews has hired Matt Pullen as marketing controller. Pullen was previously marketing

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.