to remove filtersExcitement and escapism
07 Dec 2004 | by MediaWeek
is returning,” says Matt Gill of ZenithOptimedia. “But with low-cost airlines having opened the market ...
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Agency review
14 Dec 2004 | by MediaWeek
in May. Following in Matt James’ wake – after he departed for Mediaedge:cia – was never going ...
Coming up next
07 Dec 2004 | by MediaWeek
dismisses any talk of a rift, sees his role. “I don’t believe for one minutes that people like Matt Shreeve ...
Trinity Mirror hires regional newspaper sales director
26 Nov 2004 | by MediaWeek
division and appointed Diageo executive Matt Harrison to the role.
Media owners are not doing enough to help marketers, says new study
23 Nov 2004 | by MediaWeek
strategic and commercial implications in the long term.” For his part, Matt Platts, investment director ...
Brands on the run
23 Nov 2004 | by MediaWeek
Matt Haig...– and that is its own brand history ! Matt Haig is the author of Brand Royalty, published by Kogan Page ...
Free magazine to target sports and fashion conscious teens
16 Nov 2004 | by MediaWeek
, but for the fair-weather fan". Editorial director Matt Mason said: "We saw there was a gap in the market. Sports ...
How to run the ‘biggest job in town'
16 Nov 2004 | by MediaWeek
’ve spent the last few weeks taking their offering to market, but they’ve had a mixed response. Matt Shreve ...
ITV grabs Northern Rock for Newcastle Uefa matches
02 Nov 2004 | by MediaWeek
Starting with the Toon’s first home match of the group stage against Dinamo Tbilisi on 4 November, the deal with feature branded trailers on ITV2 and ITV3 and specially created idents for the match programme, hosted by Matt Smith. The deal was negotiated by Alison Wright at Mediavest Manchester ...
Carat caught by fuzz as Channel 4 Sales bids to win over agencies
02 Nov 2004 | by MediaWeek
picture shows (from front to back), Mark Priestley, Gareth O’Neill, Matt Landeman, Alix Vears ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
