Branding News brief: Tesco overhauls mulled-wine offering
07 Dec 2005
features a black matt label with a wine glass graphic.
The redesign features a black matt varnish label with a wine glass blended into the typography, and graphics to represent the aroma of the drink. This has been created by using UV varnish and gloss inks. The new look has been designed to push the brand as more than a limited festive offer and to reposition ...
features a black matt label with a wine glass graphic.
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.