Search results for Matt Shepherd-Smith

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PR: searching for effective measurement

arrived at their site as a result of reading the article. Matt Stewart, associate director at Bite PR ...

PR: agencies suffer digital jet lag

. Matt Park, head of online at Taylor Herring, says his agency is also constantly pushing its clients ...

Paratus helps Costa Coffee to stand out

Costa Coffee has appointed Paratus Communications to help differentiate its brand from high street rivals such as Starbucks and Caffe Nero.

Holland & Barrett seeks agency to handle CRM account

LONDON - Holland & Barrett is on the look-out for an agency to handle its customer relationship marketing account as part of plans to launch a new loyalty programme.

Public Sector: Irish food body plans UK comms offensive

Irish food and drink organisation Bord Bia has called in agency help to bring the taste of Irish food to more tables worldwide.

Brands fight bloggers with 'fact' websites

out and respond to comments being made elsewhere. For instance, last week Google employee Matt Cutts ...

The Work: New campaigns - UK

STAPLES - BACK TO SCHOOL CREDITS Project: Back to school Client: Yetunde Ige marketing director, Staples Brief: Build awareness for Staples' back-to-school range Creative agency: McCann Erickson Writer: Matt Crabtree Art director: Simon Hepton Planner: Peter Wilson Media agency: MediaCom ...

Balance lands Converse brief

Classic trainer company Converse has handed out its first integrated trade and consumer brief across EMEA for a six-figure sum.

The Work: New campaigns - UK

Director: Matt Carter Editor: Louise MacGregor, Peepshow Post-production: Prime Focus Audio Post ... director: Liz Moss Planner: Matt Harrison Production company: Harmony Park Designers: Joe Holt, Camille ...

Van lands Diageo branding brief

The agency, set up by former Borkowski PR director Mark Cooper and former Sputnik director Matt de Leon late last year, has been retained to handle ad hoc work to promote brands such as Baileys, Guinness and Pimms. The brief does not affect the remit of PR agencies working for Diageo's individual ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.