28 Nov 2011
| by Melanie May
from so many channels that the diversity of sources can be an issue,' says Matt Rhodes, client services ...
27 Oct 2011
| by Simon S Kershaw
, Matt Button....I asked Matt what was on his agenda for the coming 12 months or so.
One item was social media. The other, which was causing him more concern, was how to "join the dots" of the many touch points between the Lexus brand and potential or existing customers.
In particular, he saw this as an issue ...
20 Oct 2011
| by Daniel Farey-Jones
the benefit of dealing directly with agency trading desks, told panel moderator Matt O Neill that the market ...
22 Sep 2011
| by Matt Williams
Albion London is launching a standalone direct marketing agency in a bid to offer clients a specialism in digital sales, eCRM and live data.
04 Aug 2011
| by Matt Williams
Whitbread is looking for an agency to handle its CRM business, as the company attempts to build closer relationships with its customers.
21 Jul 2011
| by Staff
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The Toad Stool
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20 Jun 2011
| by Matt Williams
CANNES 2011: According to the festival's chairman Terry Savage, when Romania won its first-ever Bronze Lions at Cannes, the Romanian president insisted on visiting the agency responsible to formally present the award.
09 Jun 2011
| by Matt Williams
Gatorade, the PepsiCo-owned sports drink, is looking for an agency to handle its below-the-line marketing activity in the UK.
20 May 2011
| by Kim Benjamin
Matt Morley-Brown, creative director at Archibald Ingall Stretton.
'Cut-through is becoming more ...
18 May 2011
| by Staff
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Steve Sponder
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Matt Deegan Writes
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