Search results for Matt Shepherd-Smith

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CREATIVE STRATEGY: John West's campaign charts new waters

, Matt Button....I asked Matt what was on his agenda for the coming 12 months or so. One item was social media. The other, which was causing him more concern, was how to "join the dots" of the many touch points between the Lexus brand and potential or existing customers. In particular, he saw this as an issue ...

Whitbread reviews CRM across brand portfolio

Whitbread is looking for an agency to handle its CRM business, as the company attempts to build closer relationships with its customers.

The BR 200 July 2011: The web's most influential bloggers (101-150)

117 Matt Deegan writes 3734 118 The Toad Stool 3732 ...

Agencies to pitch for Gatorade brief

Gatorade, the PepsiCo-owned sports drink, is looking for an agency to handle its below-the-line marketing activity in the UK.

The BR 200 May 2011: The web's most influential bloggers (101-150)

109 Steve Sponder 2989 110 Matt Deegan Writes 2963 ...

Power 100: 100 to 50

reach consumers. 68: MATT HILL - HEINZ Hill is clearly well-thought of at Heinz, having been ...

Chemistry lands Baileys business

Diageo has consolidated the global digital advertising for its liqueur brand Baileys into Chemistry.

What Next in Digital?

, managing director, O2 Media Howard Scott , digital marketing director, Sequence Matt Dyke , founding ... solutions), Haymarket Brand Media Read the intro Matt Dyke and Kevin Sutherland, AnalogFolk ... is struck by Matt Dyke , a founding partner of AnalogFolk, who points out that a collaborative approach ...

The Social Experience Economy

interface design to social experience design. - Matt Dyke is a founding partner and Kevin Sutherland ...

AIS picks up Pizza Express CRM brief

The Gondola Group has appointed Archibald Ingall Stretton to handle the direct marketing business for its Pizza Express brand.

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.