Budding apprentices: Why is the ad industry obsessed with Sir Alan Sugar's reality TV show?
09 Jun 2009 | by Alex Brownsell
. TBWA\London chief executive Matt Shepherd-Smith agrees agencies are usually concerned at the prospect ...
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The Marketing Profile: Paul Nevett and Matt Close of Unilever
07 Apr 2009 | by Gemma Charles
to seeing Matt Close, who holds the equiÂvalent role in Unilever's home and personal care divi
Predicting the next 75 years of marketing
06 Mar 2007
at cultural ideas that engage the public through participation of some sort. Matt Shepherd-Smith, chief ...
Profile: Sobering influence - Tim Seager UK marketing director, Scottish Courage
06 Apr 2005 | by Drew Barrand
definition of the goals they need to achieve.' TBWA's Matt Shepherd-Smith, who worked with Seager ...
WORLD: Gallery
19 Sep 2003
BMW X5/M3 - JUNG VON MATT GERMANY...% Fat". Client: BMW Agency: Jung von Matt, Hamburg Writer: Henning Patzner Art director ...
Augmented reality and sales conversions
14 Oct 2011 | by Matt Trubow
Augmented reality increases sales conversions and perceived price points of products, writes Matt...an intriguing technology and it s a tool that switched on sales people should take advantage of. Matt ...
Marmite man moves to head up skincare
19 Aug 2010 | by John Reynolds
Marmite marketing boss Matt Burgess is to move within Unilever to head up its UK skincare division....to Matt Close, Unilever s vice-president of marketing for its home and personal care division in the UK ...
Nielsen Online appoints new Australia sales director
12 Sep 2008 | by Staff
SYDNEY - Nielsen Online has appointed Matt Bruce as national sales director to manage growth.... Megan Clarken, Pacific region managing director with Nielsen Online, said: "Matt comes to us with a ...
From first love to Slim-Fast
29 Jun 2010 | by John Reynolds
Matt Burgess, managing director, Incs at Unilever, is working to build a higher profile for his...Should David Cameron ever think that presenting President Barack Obama with a jar of Marmite - a brand with a 108-year heritage in the UK - would sweeten the countries' 'special relationship', he would be well-advised to have a word with Matt Burgess first. 'In the US, the flavour is just way too strong ...
Turkey of the Week - In-house/Pantene
19 Jan 2012
Matt Williams feels like tearing his hair out every time the "research" ad for Pantene, created in
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
