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NEW YORK - McCann-Erickson has won the global advertising business for Lycra, unseating Saatchi...and creative insights that McCann demonstrated, along with the strength of the McCann global network, convinced us that it is the ideal partner for our aggressive global plans for the Lycra brand." McCann-Erickson ... The account will be based out of McCann's New York headquarters, and the agency has a brief ...
I've just returned from Lisbon where my son and I witnessed our extraordinary loss to the French. For 45 minutes it was going to be one of England's finest victories, then three minutes later ... as Sir Alex Ferguson said: "Bloody football!" This week's Private View is all about footy.
Casio Electronics has hired McCann Erickson Birmingham as its UK creative agency after a five...the "Casiology" brand identity. McCann Erickson Birmingham's first campaign for Casio will break nationally ... . Tim Gould, the head of marketing for Casio, said: "McCann Erickson outperformed the competition ... , the managing director of McCann Erickson Brand & Business Communications, added: "It was our ability ...
DuPont has handed the McCann-Erickson network a brief to handle a global consumer advertising...York is expected to announce the appointment of a major media buying network shortly. McCann-Erickson ... The multi-million-pound campaign will promote the benefits of Lycra fabric direct to consumers and particularly to women under 35. Tamara Ingram, McCann's chief ...
Client: Scholl Creative agency: McCann-Erickson Media agency: Universal McCann
LONDON - McCann-Erickson has won an £8 million pan-European brief from the camera manufacturer...are delighted to be able to work with McCann-Erickson on this project. We were looking for an agency that could be a strong strategic and creative partner. Over the two rounds of the pitch process, McCann has ... -way process that also involved Red Cell in Germany and the UK incumbent BMP DDB. McCann will create a ...
McCann Erickson has appointed Ian Ducker and Will Farquhar as creative directors. The duo, who have
Lee Jeans has appointed the Swedish agency Storakers McCann, part of the McCann-Erickson network
Russell Athletic, one of the world s largest textile brands, has handed McCann-Erickson the pounds...Russell Athletic, one of the world s largest textile brands, has handed McCann-Erickson ... advertising along with France, Germany, Spain and Italy. McCanns won the business in competition ... McCann in Brussels. The new advertising will break next year. Russell claims it now has sufficient ...
CREATIVE - Simon Learman, joint executive creative director, McCann Erickson, London...director at McCann Erickson) and I were always big fans of the old British Airways "face" ad. I'll concede ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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