Marketing's Adwatch of the Year 2011
13 Dec 2011 | by Gail Kemp
18.32 30.7 14 - L'Oreal McCann- Erickson/ Zenith Optimedia 13 116 ...
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L'Oréal Paris 'Casting Crème Gloss' by McCann London
01 Mar 2012
The competition to find a redhead, a blonde and a brunette was launched on 31 October with press ads and a TV spot featuring Cheryl Cole in which fans were encouraged to "cast yourself" by visiting the L Or al Paris Facebook page. An app created by McCann London's creative technology unit allowed ...
Maybelline 'catwalk to the sidewalk' by McCann London
19 Oct 2011
The idents, developed by McCann London, consist of a succession of colourful vignettes comprising fast-moving visuals that aim to bring "the catwalk to the sidewalk". The work was written by Trusha Naidoo and art directed by Rob Brown. Post-production was through Chrome. ...
The BR 200 July 2011: The web's most influential bloggers (51-100)
21 Jul 2011 | by Staff
6031 79 PR Breakfast club 5919 80 McCann Erickson Bristol 5877 81 Blaise Grimes-Viort 5839 ...
Adwatch (July 20): Top 20 recall - Specsavers turns action-packed
20 Jul 2011 | by Robin Garton, Creative director, MBA
McCann Erickson/ZenithOptimedia 21 13 ( ) Isme Addiction London/Carat 20 14= ( ) B Q McCann Erickson/ZenithOptimedia 19 14= ( ) Panasonic Lumix ... /Carat 19 14= -19 L'Oreal Sublime Mousse McCann Erickson/ZenithOptimedia 19 ...
H&M Lanvin collection to hit stores tomorrow
22 Nov 2010 | by Sarah Shearman
handled by H M's 10-year roster agency, Universal McCann. In September, H M launched its first online ...
Burberry sales soar on the back of digital and brand strategy
16 Nov 2010 | by Ed Owen
, and the group appointed Universal McCann as its global media buying and planning agency in April as part of its ...
Moody Britain 2010: Putting the pieces back together
29 Sep 2010 | by Pulse @ McCann London
An in-depth look at the findings of the fourth wave of Pulse @ McCann London's state of the nation..." campaign. I want to be part of Britain Forty-two percent of those questioned in McCann Erickson ... supply. Research methodology An ICM poll commissioned by McCann Erickson of 1000 Britons, aged ... . Pulse @ McCann London - Follow Pulse at twitter.com/mccannpulse ...
Reality check: August
23 Sep 2010 | by Campaign Staff
Subway Picnic Ready McCann Erickson 159 4 Tesco Stores School uniforms ... Vauxhall Motors Lifetime warranty McCann Erickson Birmingham 139 6 Jaguar Motors ... Morrisons Fish (trail) DLKW Lowe 200 4 Subway Picnic Ready McCann Erickson ...
Universal McCann retains £4m H&M account
20 Sep 2010 | by Katherine Levy
Interpublic agency Universal McCann has kept hold of its longstanding H&M media account after a
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
