30 May 2012
| by Maisie McCabe
McCann Erikson.
Follow Maisie McCabe on Twitter @MaisieMcCabe
...
10 May 2012
| by Anne Cassidy
Kaspersky Lab, the anti-virus software manufacturer, has appointed McCann London to its...McCann London won the business after a pitch, which kicked off in February, against OgilvyOne and Glue Isobar.
The previous global incumbent on the account was M C Saatchi, but the agency did not repitch.
McCann will now create a global digitally focused campaign for Kaspersky, encompassing digital ...
23 Apr 2012
Microsoft has released a free mobile app to launch Kinect Star Wars for Xbox 360.
30 Mar 2012
| by Ben Hall
of imagination' by McCann Erickson
10,135 shares this week
All time: 16,011 shares
...
26 Mar 2012
The TV and print campaign, by McCann Worldgroup, aims to demonstrate how Xperia smartphones are "made of imagination".
Anderson turned to the imaginations of children as inspiration for the TV commercial and the script is based verbatim on the thoughts of an eight-year-old boy. He was assisted by a ...
19 Mar 2012
| by Matthew Chapman
campaign was created by McCann Worldgroup, PHD and LBi, and aims to highlight the entertainment experiences ...
06 Mar 2012
| by Adam Woods
a "client council" , appointing Nick Brien, chief executive of McCann Worldgroup, and Wendy Clark ...
01 Feb 2012
| by Nicola Clark
, not accepting 'unsolicited ideas' is no longer a viable option.
Micro-democracy in action
McCann London ...
27 Jan 2012
| by Nicola Clark
with sustainability and social responsibility. However, research by McCann Worldgroup reveals that 'justice' is one ...
27 Jan 2012
| by Ben Hall
2. Coca-Cola 'si lemhaf' by FP7 McCann, Tunisia
58,384 shares this week
All time: 139 ...