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The move will mean that Miroma managing partners Simon Poole and Paul Mann will be promoted to joint managing directors, while former McDonald's senior marketing manager Richard Hirst will take reposibility for Miroma's media activities across the group. Boyan said: "We needed someone with Graham ...
Video ad exchange Adap.tv is launching a hub allowing buyers and sellers to manage third...Available from today (31 May), the Adap.tv App Center is intended to attract third-party developers and make Adap's technology stickier for users. Adap.tv claims the hub will feature apps from leading providers of audience data, measurement, verification, privacy compliancy and context targeting ...
, Shazam has achieved cut-through. This year, a third of the ads during the Super Bowl were Shazam ...
third party notes. Call wife from airport. She says "Skype me back" and hangs up. I do from my ...
purchasing their device. More than two-thirds (69%) of tablet users had shopped via their device in the last ...
, time spent reading online newsbrand content has gone up more than one third. So we have got our work ...
Tap contactless payment scheme last June, at food outlets including Pret A Manger, Eat, McDonald ...
". But there are those who believe GM is merely the first major advertiser (it has the US market's third-largest media ...
Weeks admitted Dennis Publishing first designed its own app for The Week based closely around the weekly printed magazine, but went back to the drawing board and a third party specialist after failing to impress a focus group before launch. The app was then re-designed by Clear Left, a user experience ...
Advertising as its exclusive third-party mobile sales partner . Follow Sarah Shearman on Twitter ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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