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iPod supplier forced into rebrand

of third-party suppliers designing and manufacturing iPod-compatible accessories, according to Nicholson ... ) to demand third-party suppliers stop using the word iPod, forcing iPod:Essentials to rebrand under the mp3 ...

News analysis: The PC 'bad boy' shows soft side

College drop-out Michael Dell chose to bypass third-party retail chains when he started selling computers direct to consumers by mail order in 1984 - it was a pioneering move. Two decades on, in another decision based on simplification, Dell dropped Ogilvy PR Worldwide to make GCI its sole EMEA PR ...

HP plummets to foot of table as CEO bails out

the table's third worst position when it emerged that parent group Deutsche Telekom plans to cut 800 jobs ... of the chain moving into the Republic of Ireland. Barclays took third position when the firm reported a 20 ...

INTERNATIONAL: Edelman takes Microsoft Asia-Pacific corporate PR

reaches the top of Delahaye Medialink's third annual US media reputation index survey, up four places ...

BIGGEST BRANDS: The top ten global brands come under the spotlight - PRWeek takes a closer look at the top ten global brands that have stood out this year and the part PR has played in their success

million, Nokia has big hopes for its products with the advent of third-generation (3G) technology, later ... on the drawing board in Hong Kong, there are rumours of a third theme park in Shanghai. It has also ... .' 8. McDONALD'S Enjoying the dual status of both American icon and symbol of US-led globalisation ...

INTERNATIONAL: Microsoft tops media's admired list

The study, carried out for PRWeek US by media monitoring firm Carma International, has analysed the reputations of the country's biggest companies in publications such as BusinessWeek, TIME, The Wall Street Journal, and The New York Times. After Microsoft, second spot goes to AOL Time Warner and IBM takes third ...

INTERNATIONAL: Harris survey lays firms' reputations bare

. The survey also showed a decline in the reputation of many technology companies. For the third year running, Johnson & Johnson was judged the most reputable company in America, according to Harris's third annual reputation quotient (RQ) survey. Microsoft and Coca-Cola came in second and third ...

Maitland replaces Golin/Harris on PR strategy at Logica

Angus Maitland, head of investor relations Jantina Klein-Roseboom and senior consultant Colin Browne ...

PROFILE: Lou Hoffman, The Hoffman Agency - Hoffman set to enjoy his European journey. Lou Hoffman has ambitious plans for his 14-year-old technology agency

the major markets - starting with Frankfurt by May. A third European office is predicted ...

INTERNATIONAL: BORDER LINES - Third overseas office for Johnson King

PARIS: IT agency Johnson King has expanded into France, opening its third overseas office in a year...PARIS: IT agency Johnson King has expanded into France, opening its third overseas office in a year. The Paris office will be run by French national Nadine Lang, concentrating on media relations for the IT and new media sectors. Lang, who joined Johnson King three months ago from French agency MediaPub ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.