18 May 2012
| by Sara Kimberley
The event will take place on 28 May at the Ministry of Sound in London and will be supported by 150 DJs, with a high-profile line-up including Carl Cox, Tara McDonald, Brandon Block and Spoony, all looking to smash Radio One's current DJ Relay record of 82 mixed tracks. One Life aims to mix 150 tracks ...
11 May 2012
| by Matthew Chapman
Brands including Kia, HSBC, Iceland, Matalan, L'Oreal, Sony, Everything Everywhere, Spotify, B Q, Boots, Diageo, Sainsbury's, Premier Foods, Nokia and McDonald s took part in the survey, which gathered 333 responses. A total of 4,300 clients on FindGood's database of companies that use marketing ...
10 May 2012
| by Sara Kimberley
Isobar UK has appointed Patricia McDonald, the head of digital strategy at CHI & Partners, as its...McDonald replaces Martin Bailie, who has been promoted to commercial strategy director.
Both ...
.
McDonald will lead Isobar's planning offering, working closely with Tim Dunn, the head of strategy ...
will report to Penny Herriman, the chief executive.
At CHI, McDonald was a founding partner of its social ...
03 May 2012
planners work on the client McDonald's, he proudly holds up a Clear Channel Outdoor Planning Award ...
01 May 2012
| by Sara Kimberley
McDonald's is launching an ad campaign to promote its annual 'Great Tastes of America' burger...The four-week campaign by Leo Burnett launches today (1 May). It visits the same quintessentially British town four times to see how the customers react to the introduction of a different American-themed burger each week in their local McDonald's.
Each week, the townsfolk will adopt a different icon from ...
26 Apr 2012
| by Philip Smith
Posterscope took awards in three separate categories for KFC, Camelot and McDonald's.
MPG Media Contacts ...
of Multiple Formats for McDonald's, while Walker Media and Posterscope triumphed in the Best Use of Continuity ...
02 Apr 2012
| by Nick Batten
creative director, Europe, at The Marketing Store, working across accounts including McDonald's, Britvic ...
02 Apr 2012
| by Sara Kimberley
McDonald's is launching a TV ad to promote its grassroots football sponsorship....by Richard Tindall from Tantrum and produced by Jeannine Mansell.
Last month McDonald's chief ...
02 Apr 2012
, hiring his former creative partner Adam Tucker as the creative director.
While work for McDonald ...
category for "McDonald's for everyone"), its inaugural spot for Freeview was also a real head ...
22 Mar 2012
McDonald, the co-founder and managing partner at We Are Social, reckons that, to make the most ...
- Nathan McDonald, co-founder and managing partner, We Are Social
"There are challenges for brands used ...