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Robin Grant: A man on a digital mission

'm not sure I'd call him my mentor, but Nathan McDonald, We Are Social's co-founder, has been the yin to my ...

Blue Rubicon brings in M&A specialist to sell majority stake

, Facebook, McDonald s, O2 and Shell. Hardie is understood to own 60 per cent of the agency ...

Why employees are more important than the CEO for a company's reputation

ambassadors to their customers. McDonald's, for example, has been running ambassador programmes for its ...

Ketchum Pleon head of content Daisy Wallace set to leave

that included BBC News, Tonight with Trevor McDonald and the ITV News. Before her TV work Wallace worked as a ...

Danny Rogers: Portland purchase signals industry upswing

per annum, employing 85 staff and serving clients such as Google, McDonald's and the Kofi Annan ...

The Red Consultancy reshapes consumer offering

out of the agency s total of 12m. It lists clients that include McDonald s, Samsung, Johnson ...

Blue Rubicon launches strategic arm Thirty Six Strategy

to the battles between Coca-Cola and Pepsi or Burger King and McDonald s. The consultancy will draw ...

Virgin Atlantic hires National Express Group's Joy Doyle as international PR manager

starting her career with McDonald s in its regional PR team, Doyle moved to Lloydspharmacy before joining ...

Reputation Survey: Olympic sponsors

-Cola and McDonald s should not be allowed to sponsor the event, these two companies were among the strongest when ... -Cola, at 51 per cent, with the Games than did not, while 45 per cent linked McDonald s to the Olympics ...

London 2012: Official sponsors' activity

/ Atos / Coca-Cola / Dow Chemical Company / General Electric /McDonald s /Omega / Panasonic /Procter ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.