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prized McDonald's PA account, worth around 100,000, to Weber Shandwick Worldwide, after an eight ...
s handling of Greenpeace and McDonald s McLibel case. Yes, both unleashed the legal rottweilers against a ...
disease , sparking a public panic it was ill prepared to handle. McDonald s takes swift action ... was announced. The Body Shop International and McDonald s carry off a bundle of trophies between them ... . The McDonald s team also pick up three awards. As well as Best Crisis Management for its response ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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