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Editor's comment: The key to being in our Power 100: to innovate and inspire

management roles, such as McDonald's chief Jill McDonald and Camelot's Dianne Thompson, as they ensure ...

Unilever tops 2012 Marketing Society Awards nominations

Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012...media marketing for its Lynx Excite campaign. ASOS, British Gas, McDonald s and John Lewis have ... , Pull-Ups Kimberly-Clark McDonald s Recruitment VCCP Aviva Marketing leadership ... Marketing teamwork British Gas McFlurry (McDonald s) OMD UK Project Aphrodite (Hiscox) VCCP ...

Danny Rogers: Portland purchase signals industry upswing

per annum, employing 85 staff and serving clients such as Google, McDonald's and the Kofi Annan ...

Locog defends role of embattled Olympic sponsors

reports criticising the role of London 2012 sponsors such as McDonald's, Coca-Cola and Adidas....Over the weekend, The Observer featured a call from the Academy of Medical Royal Colleges for a ban on brands such as McDonald s and Coca-Cola sponsoring sporting events, as part of measures to combat obesity. Those brands were singled out due to their sponsorship of the Games. Meanwhile, a ...

ISBA slams doctors for 'abdicating responsibility' in obesity debate

Doctors' claims that brands like McDonald's and Coca-Cola should be banned from sponsoring...their Colleges boardrooms and actually visited a McDonalds they would find that the restraints they are calling ... ." As the official restaurant provider to London 2012, McDonald's is preparing to launch a 'Mascotathon' happy meal ... . The McDonald's promotion will involve the brand giving away nine million toys with its happy meals in a big ...

Coke, Tesco, Kraft sign up to calorie reduction pledge

such as McDonald's, Burger King and KFC are conspicuously missing. Without an end to junk food marketing promotions ...

Trading places: this week's people moves

McDonald s chief executive Jim Skinner is retiring from the fast-food chain after seven years ...

Lord Coe defends 'world's biggest' McDonald's at Olympic Village

Lord Sebastian Coe has defended the fast food chain's plan to build the "world's biggest" McDonald...McDonald's, a long-standing sponsor of the Olympics, last year announced it was building its biggest restaurant in the world, seating 1,500 customers, in the Olympic Village. McDonald's insists ... be a wide range of other foods available. Coe said: "McDonald's makes a massive investment ...

Blue Rubicon launches strategic arm Thirty Six Strategy

to the battles between Coca-Cola and Pepsi or Burger King and McDonald s. The consultancy will draw ...

An absence of leadership

, tied with BT, behind McDonald s, BP and Shell as examples of bad corporate citizens. In the US the government is fifth, behind BP, Walmart, Exxon-Mobil and Bank of America, and ahead of McDonald s ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.