30 May 2012
| by Kate Magee
have a radio that runs on batteries: 'Often entire crisis plans will collapse if the power is out. Make sure you have extra phone batteries and buy pay-as-you-go SIM cards.
'Crisis planning is not about ...
.'
SOCIAL MEDIA - HOW TO HANDLE THEM
Mark Schmid, Comms director, TalkTalk Group
TalkTalk ...
16 May 2012
| by Alex Blyth
. Grayling's planning director Katy Cosh believes that the younger generation has a different mindset ...
unprecedented choice and consumer intelligence. Rather than buying into a brand in their twenties and remaining ...
repositioned lingerie brand Playtex for older women.
'A 50-year-old woman isn't going to buy anti ...
15 May 2012
awareness of iLuv. This will involve a programme of events, product placement and social media support. Christian Corney, buying and marketing director at Harvard International, which exclusively distributes iLuv ...
. Working in partnership with them will help us deliver on our strategic plan and build further ...
10 May 2012
| by Hannah Crown
and fitness-focused media presence....professionals.
Strategy and plan
The media campaign started with an event in Wimbledon for key health ...
media element of the plan was to encourage journalists and celebrities to tweet #banishthebounce ...
calendar of media coverage by the specialist press.
A national media relations campaign was then put ...
08 May 2012
of areas, such as advertising, media buying and public relations, that it is our stated intention to enter.
Meanwhile, Porta Communications faces legal action from Media Square in respect of alleged losses incurred ...
and communications group in line with our original business plan. The building of the group continues and benefits ...
25 Apr 2012
| by Sara Luker
, corporate affairs, corporate responsibility and social media activities.
A Nestl spokeswoman declined ...
than volume growth.
Earlier this month, Nestl agreed to buy Pfizer s baby food division for $11.85bn.
Following the deal, Nestl faces a planned protest outside its Croydon HQ next month ...
19 Apr 2012
| by Sara Luker
The plans to roll out offices in Berlin in July and Johannesburg in September are part of a global ...
has also revealed it is planning to launch an agency in Brazil to capitalise on the 2014 football ...
organically. It's not about putting dots on a map and buying up other agencies on a global scale just to have ...
12 Apr 2012
| by Sara Luker
Car giant Honda UK is on the hunt for a social media agency to help open up customer conversations...online campaigns. The agency will not be needed for social media monitoring or buying.
Honda is aiming ...
Honda is seeking a digital and creative social media agency that can work alongside the in-house team to create a fun and energetic online presence.
Tara Berry, social media and PR comms ...
10 Apr 2012
| by Matt Cartmell
its plans. Adding 20 per cent to the costs of these products could well push consumers towards buying ...
that the consultation on its plans will last only six weeks rather than the standard 12.
Whitehouse has been appointed by the UK Specialist Sports Nutrition Alliance to undertake a public affairs and media campaign ...
03 Apr 2012
| by Alec Mattinson
News broke over last weekend that the private equity arm of Canada's Ontario Teachers' Pension Plan wanted to buy the UK five-a-side soccer operator. Pelham has been called in on a project brief to advise ...
media comms around its 389m acquisition of UK National Lottery operator Camelot in 2010. Goals ...