21 Nov 2011
The work uses footage of real people enjoying the brand s Indoor Skydiving, Spa Day and Rally Driving experiences.
The 30 second spots will run across a number of UK digital and satellite and television stations with media planning and buying handled by MNC. ...
01 Jun 2012
| by Doug Whelpdale
to celebrate the Queen, writes Doug Whelpdale, insight manager, MPG Media Contacts....This is Britain s third crack at celebrating Elizabeth II's reign, and research from MPG Media ...
appear that the Jubilee has galvanised Britons into planning dedicated Jubilee events.
Every group has ...
be impressed then that 12% of the population are planning a dedicated Jubilee event for friends and family ...
17 May 2012
| by Maisie McCabe
planning and buying account....Inn, said: "We need a partner who can buy very effectively, respond to the fast pace of our business ...
."
Robert Ffitch, MG OMD's managing director, said: "Premier Inn is a great brand with exciting growth plans ...
26 Apr 2012
| by Nick Batten
Specialist Holidays Group, which is owned by TUI Travel, is holding a media planning and buying...Conrad, the media agency that specialises in the travel industry, has worked with SHG brands for more than four years.
Agencies have been invited to pitch after a review of SHG's marketing strategy across all of its specialist brands, which include Crystal, Hayes Jarvis and Citalia.
David Jarvis ...
12 Apr 2012
| by Nick Batten
Travel Counsellors has hired the7stars to handle its media planning and buying account after a...The UK travel company's estimated 2 million media spend was previously managed by an internal team.
The7stars has been appointed ahead of an advertising push behind the brand.
Claire Flanagan, the marketing manager at Travel Counsellors, said: "This will be one of our most significant advertising ...
05 Apr 2012
| by Nick Batten
.5m media planning and buying account without a pitch....at Just Go! Holidays, said that Total Media is "ideally placed" to help with the company's plans to expand ...
It is understood that Artavia was the incumbent agency on the account.
Total Media will manage Just Go! Holidays' increasing media requirements in the highly competitive tour operator market ...
14 Mar 2012
| by Loulla-Mae Eleftheriou-Smith
across outdoor, press, digital, radio and London Underground, until 8 April. Media planning is being ...
offering with further outdoor ads using its current strapline, "See it in London, buy it at Heathrow ...
24 Feb 2012
| by Maisie McCabe
planning and buying account after a competitive pitch....UK port since 2008.
MPG Media Contacts will start working with the cruise operator soon and will be charged with planning and buying a multimedia campaign likely to include TV, outdoor, press, radio and digital.
As part of Carnival Cruise Lines' bid to expand the UK market, MPG Media Contacts has been ...
23 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
facing the industry, and its failings. 'I don't think travel companies have embraced social media ...
is determined to break the mould in this regard, and on his path to social-media enlightenment, has hired a dedicated digital marketing manager.
Ellis plans to increase the transparency of the brands ...
23 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
Love Home Swap, the online home-swap holiday brand, is planning its biggest marketing push to date...in more than 75 countries worldwide. Media planning and buying is handled by All Response Media, who were ...