31 May 2012
| by Media Bitch
media site based around Bitch's life (it seems), with trips to The Ivy, Le Caprice and Nobu.
So ...
Group (had him, lunch that is) although no media hierarchy yet darlings (Bitch is always available ...
(previously of the Media Week parish), where guest fitties Jonathan Edwards and Dean Macey entertained ...
25 May 2012
| by Kantar Media
of saving it has fallen by 6% since 2007, according to Kantar Media's Youth TGI study....they are into and positive about, but also what form their concerns and worries take.
Latest insight from Kantar Media ...
fallen to 24%. This is perhaps reflective of how the media focus in recent years has been on people ...
success on their own merits have remained largely high and constant.
Kantar Media ...
01 Jun 2012
| by Outdoor Media Centre
The Outdoor Media Centre's Customer Journey research sets out to investigate the path to purchase...of categories across the whole gamut of brand usage, editorial reading, word of mouth and advertising media.
What we have learned, and in retrospect it seems obvious, is that consumers utilise a mix of media and non-media sources when making up their minds about buying stuff.
No single touchpoint (encounter ...
30 May 2012
| by Jeremy King
I have worked in the media since May 1992, and as a result I've just celebrated my 20-year ...
. This is a fashion statement...honest.
My worst experience in the media was Sharing a room with Dan ...
thing I ve learnt in the media industry it s Not to take yourself too seriously, and to treat ...
31 May 2012
| by Katherine Levy
of judges for this year's Campaign Media Awards....for TV, radio, digital, print, outdoor and cross-media, as well as Media Campaign of the Year.
Emery ...
25 May 2012
| by Nick Batten
City Index, the financial spread betting provider, has appointed Arena Media to handle its global...expand its customer base in its key markets.
It is understood that Total Media has been the incumbent ...
, business director of Arena Media, said: "City Index is an exciting new client with big ambitions to grow ...
for City Index, said: "Arena Media demonstrated a deep understanding of our business and its challenges ...
31 May 2012
| by Katherine Levy
The tyre giant Goodyear Dunlop is reviewing its estimated £30 million pan-European media planning...The incumbent on the UK account is UM London, while MPG Media Contacts looks after the client in France, Italy and Spain. WPP is believed to handle the German account.
It is understood that the process is being overseen client-side by Hugues Despres, the brand director EMEA at Goodyear, and led out ...
01 Jun 2012
| by John Owens
To create awareness for the launch and spark a social media conversation
To strengthen brand image ...
its social media channels that the playlist would be focusing on influential artists of the 60s ...
30 May 2012
| by Mike Fletcher
Monday
Android phone alarm wakes me in Madrid. I'm there to visit User Care Team. Having had an iPad, iPhone, Kindle and every variant in between, I've finally settled on Android, Mac and Kindle as my primary kit of choice.
I use my Mac to open Yammer, the enterprise social media site we use ...
01 Jun 2012
| by Nick Batten
Carat has promoted Adrian English to the role of head of media investment as part of a series...operations officer, Richard Sexton.
He will lead Carat's 100-strong media team, which spans TV, cinema, radio, print and digital activation. He will direct Carat's investment across all media buying, lead media owner innovation and partnerships, and is charged with integrating Carat s media planning product ...